Motorcycles: Global Industry Guide
Published: November 2012 · Publisher: MarketLine
Motorcycles: Global Industry Guide is an essential resource for top-level data and analysis covering the Motorcycles industry. It includes detailed data on market size and segmentation, textual analysis of the key trends.
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Motorcycles: Global Industry Guide is an essential resource for top-level data and analysis covering the Motorcycles industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
* Includes a five-year forecast of the industry
Highlights
The global motorcycles market grew by 7.4% in 2011 to reach a value of $70,809.7 million.
In 2016, the global motorcycles market is forecast to have a value of $96,172.8 million, an increase of 35.8% since 2011.
The global motorcycles market grew by 9.6% in 2011 to reach a volume of 39,113.2 thousand units.
In 2016, the global motorcycles market is forecast to have a volume of 46,230.5 thousand units, an increase of 18.2% since 2011.
Asia-Pacific accounts for 44.6% of the global motorcycles market value.
Honda is the leading player in the global motorcycles market, generating a 29.3% share of the market's value.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The motorcycles market consists of all classes of on- and off-road motorcycles including scooters and mopeds. Mopeds are powered two-wheeler vehicles with engine capacity of less than 50 c.c., generally also equipped for non-motorized propulsion and with restricted maximum speed. For the purposes of this profile, all powered two-wheelers other than mopeds are classed as 'motorcycles'. (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension, and/or has a step-through chassis, thus depending on its engine capacity a scooter may fall into either moped or motorcycle category). Volumes reflect the number of new motorcycles sold each year. The market value is assessed at manufacturers' list price. All currency conversions are carried out at constant average annual 2011 exchange rates.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
* Includes a five-year forecast of the industry
Highlights
The global motorcycles market grew by 7.4% in 2011 to reach a value of $70,809.7 million.
In 2016, the global motorcycles market is forecast to have a value of $96,172.8 million, an increase of 35.8% since 2011.
The global motorcycles market grew by 9.6% in 2011 to reach a volume of 39,113.2 thousand units.
In 2016, the global motorcycles market is forecast to have a volume of 46,230.5 thousand units, an increase of 18.2% since 2011.
Asia-Pacific accounts for 44.6% of the global motorcycles market value.
Honda is the leading player in the global motorcycles market, generating a 29.3% share of the market's value.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The motorcycles market consists of all classes of on- and off-road motorcycles including scooters and mopeds. Mopeds are powered two-wheeler vehicles with engine capacity of less than 50 c.c., generally also equipped for non-motorized propulsion and with restricted maximum speed. For the purposes of this profile, all powered two-wheelers other than mopeds are classed as 'motorcycles'. (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension, and/or has a step-through chassis, thus depending on its engine capacity a scooter may fall into either moped or motorcycle category). Volumes reflect the number of new motorcycles sold each year. The market value is assessed at manufacturers' list price. All currency conversions are carried out at constant average annual 2011 exchange rates.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Geography segmentation 2
Market share 2
Introduction 14
What is this report about? 14
Who is the target reader? 14
How to use this report 14
Definitions 14
Global Motorcycles 15
Market Overview 15
Market Data 16
Market Segmentation 18
Market outlook 20
Five forces analysis 22
Motorcycles in Asia-Pacific 28
Market Overview 28
Market Data 29
Market Segmentation 31
Market outlook 33
Five forces analysis 35
Motorcycles in Europe 41
Market Overview 41
Market Data 42
Market Segmentation 44
Market outlook 46
Five forces analysis 48
Motorcycles in France 54
Market Overview 54
Market Data 55
Market Segmentation 57
Market outlook 59
Five forces analysis 61
Macroeconomic indicators 67
Motorcycles in Germany 69
Market Overview 69
Market Data 70
Market Segmentation 72
Market outlook 74
Five forces analysis 76
Macroeconomic indicators 82
Motorcycles in Japan 84
Market Overview 84
Market Data 85
Market Segmentation 87
Market outlook 89
Five forces analysis 91
Macroeconomic indicators 97
Motorcycles in The United Kingdom 99
Market Overview 99
Market Data 100
Market Segmentation 102
Market outlook 104
Five forces analysis 106
Macroeconomic indicators 112
Motorcycles in The United States 114
Market Overview 114
Market Data 115
Market Segmentation 117
Market outlook 119
Five forces analysis 121
Macroeconomic indicators 127
Company Profiles 129
Leading companies 129
Appendix 152
Methodology 152
LIST OF TABLES
Table 1: Global motorcycles market value: $ million, 2007–11 16
Table 2: Global motorcycles market volume: thousand units, 2007–11 17
Table 3: Global motorcycles market geography segmentation: $ million, 2011 18
Table 4: Global motorcycles market share: % share, by value, 2011 19
Table 5: Global motorcycles market value forecast: $ million, 2011–16 20
Table 6: Global motorcycles market volume forecast: thousand units, 2011–16 21
Table 7: Asia-Pacific motorcycles market value: $ million, 2007–11 29
Table 8: Asia–Pacific motorcycles market volume: thousand units, 2007–11 30
Table 9: Asia–Pacific motorcycles market geography segmentation: $ million, 2011 31
Table 10: Asia-Pacific motorcycles market share: % share, by value, 2011 32
Table 11: Asia-Pacific motorcycles market value forecast: $ million, 2011–16 33
Table 12: Asia–Pacific motorcycles market volume forecast: thousand units, 2011–16 34
Table 13: Europe motorcycles market value: $ million, 2007–11 42
Table 14: Europe motorcycles market volume: thousand units, 2007–11 43
Table 15: Europe motorcycles market geography segmentation: $ million, 2011 44
Table 16: Europe motorcycles market share: % share, by value, 2011 45
Table 17: Europe motorcycles market value forecast: $ million, 2011–16 46
Table 18: Europe motorcycles market volume forecast: thousand units, 2011–16 47
Table 19: France motorcycles market value: $ million, 2007–11 55
Table 20: France motorcycles market volume: thousand units, 2007–11 56
Table 21: France motorcycles market geography segmentation: $ million, 2011 57
Table 22: France motorcycles market share: % share, by value, 2011 58
Table 23: France motorcycles market value forecast: $ million, 2011–16 59
Table 24: France motorcycles market volume forecast: thousand units, 2011–16 60
Table 25: France size of population (million), 2007–11 67
Table 26: France gdp (constant 2000 prices, $ billion), 2007–11 67
Table 27: France gdp (current prices, $ billion), 2007–11 67
Table 28: France inflation, 2007–11 68
Table 29: France consumer price index (absolute), 2007–11 68
Table 30: France exchange rate, 2007–11 68
Table 31: Germany motorcycles market value: $ million, 2007–11 70
Table 32: Germany motorcycles market volume: thousand units, 2007–11 71
Table 33: Germany motorcycles market geography segmentation: $ million, 2011 72
Table 34: Germany motorcycles market share: % share, by value, 2011 73
Table 35: Germany motorcycles market value forecast: $ million, 2011–16 74
Table 36: Germany motorcycles market volume forecast: thousand units, 2011–16 75
Table 37: Germany size of population (million), 2007–11 82
Table 38: Germany gdp (constant 2000 prices, $ billion), 2007–11 82
Table 39: Germany gdp (current prices, $ billion), 2007–11 82
Table 40: Germany inflation, 2007–11 83
Table 41: Germany consumer price index (absolute), 2007–11 83
Table 42: Germany exchange rate, 2007–11 83
Table 43: Japan motorcycles market value: $ million, 2007–11 85
Table 44: Japan motorcycles market volume: thousand units, 2007–11 86
Table 45: Japan motorcycles market geography segmentation: $ million, 2011 87
Table 46: Japan motorcycles market share: % share, by value, 2011 88
Table 47: Japan motorcycles market value forecast: $ million, 2011–16 89
Table 48: Japan motorcycles market volume forecast: thousand units, 2011–16 90
Table 49: Japan size of population (million), 2007–11 97
Table 50: Japan gdp (constant 2000 prices, $ billion), 2007–11 97
Table 51: Japan gdp (current prices, $ billion), 2007–11 97
Table 52: Japan inflation, 2007–11 98
Table 53: Japan consumer price index (absolute), 2007–11 98
Table 54: Japan exchange rate, 2007–11 98
Table 55: United Kingdom motorcycles market value: $ million, 2007–11 100
Table 56: United Kingdom motorcycles market volume: thousand units, 2007–11 101
Table 57: United Kingdom motorcycles market geography segmentation: $ million, 2011 102
Table 58: United Kingdom motorcycles market share: % share, by value, 2011 103
Table 59: United Kingdom motorcycles market value forecast: $ million, 2011–16 104
Table 60: United Kingdom motorcycles market volume forecast: thousand units, 2011–16 105
Table 61: United Kingdom size of population (million), 2007–11 112
Table 62: United Kingdom gdp (constant 2000 prices, $ billion), 2007–11 112
Table 63: United Kingdom gdp (current prices, $ billion), 2007–11 112
Table 64: United Kingdom inflation, 2007–11 113
Table 65: United Kingdom consumer price index (absolute), 2007–11 113
Table 66: United Kingdom exchange rate, 2007–11 113
Table 67: United States motorcycles market value: $ million, 2007–11 115
Table 68: United States motorcycles market volume: thousand units, 2007–11 116
Table 69: United States motorcycles market geography segmentation: $ million, 2011 117
Table 70: United States motorcycles market share: % share, by value, 2011 118
Table 71: United States motorcycles market value forecast: $ million, 2011–16 119
Table 72: United States motorcycles market volume forecast: thousand units, 2011–16 120
Table 73: United States size of population (million), 2007–11 127
Table 74: United States gdp (constant 2000 prices, $ billion), 2007–11 127
Table 75: United States gdp (current prices, $ billion), 2007–11 127
Table 76: United States inflation, 2007–11 128
Table 77: United States consumer price index (absolute), 2007–11 128
Table 78: United States exchange rate, 2007–11 128
Table 79: Honda Motor Co., Ltd.: key facts 129
Table 80: Honda Motor Co., Ltd.: key financials ($) 130
Table 81: Honda Motor Co., Ltd.: key financials (Y) 130
Table 82: Honda Motor Co., Ltd.: key financial ratios 130
Table 83: Jiangmen Dachangjiang Group Co., Ltd.: key facts 132
Table 84: Suzuki Motor Corporation: key facts 133
Table 85: Suzuki Motor Corporation: key financials ($) 134
Table 86: Suzuki Motor Corporation: key financials (Y) 134
Table 87: Suzuki Motor Corporation: key financial ratios 134
Table 88: Yamaha Motor Co., Ltd.: key facts 136
Table 89: Yamaha Motor Co., Ltd.: key financials ($) 136
Table 90: Yamaha Motor Co., Ltd.: key financials (Y) 137
Table 91: Yamaha Motor Co., Ltd.: key financial ratios 137
Table 92: Chongqing Loncin Industry (Group) Co.,Ltd.: key facts 139
Table 93: Piaggio & C. S.p.A.: key facts 140
Table 94: Piaggio & C. S.p.A.: key financials ($) 141
Table 95: Piaggio & C. S.p.A.: key financials (€) 141
Table 96: Piaggio & C. S.p.A.: key financial ratios 141
Table 97: Kawasaki Heavy Industries, Ltd.: key facts 143
Table 98: Kawasaki Heavy Industries, Ltd.: key financials ($) 143
Table 99: Kawasaki Heavy Industries, Ltd.: key financials (Y) 144
Table 100: Kawasaki Heavy Industries, Ltd.: key financial ratios 144
Table 101: Bayerische Motoren Werke AG (BMW Group): key facts 146
Table 102: Bayerische Motoren Werke AG (BMW Group): key financials ($) 147
Table 103: Bayerische Motoren Werke AG (BMW Group): key financials (€) 147
Table 104: Bayerische Motoren Werke AG (BMW Group): key financial ratios 147
Table 105: Harley-Davidson, Inc.: key facts 149
Table 106: Harley-Davidson, Inc.: key financials ($) 150
Table 107: Harley-Davidson, Inc.: key financial ratios 150
LIST OF FIGURES
Figure 1: Global motorcycles market value: $ million, 2007–11 19
Figure 2: Global motorcycles market volume: thousand units, 2007–11 20
Figure 3: Global motorcycles market geography segmentation: % share, by value, 2011 21
Figure 4: Global motorcycles market share: % share, by value, 2011 22
Figure 5: Global motorcycles market value forecast: $ million, 2011–16 23
Figure 6: Global motorcycles market volume forecast: thousand units, 2011–16 24
Figure 7: Forces driving competition in the global motorcycles market, 2011 25
Figure 8: Drivers of buyer power in the global motorcycles market, 2011 26
Figure 9: Drivers of supplier power in the global motorcycles market, 2011 27
Figure 10: Factors influencing the likelihood of new entrants in the global motorcycles market, 2011 28
Figure 11: Factors influencing the threat of substitutes in the global motorcycles market, 2011 29
Figure 12: Drivers of degree of rivalry in the global motorcycles market, 2011 30
Figure 13: Asia-Pacific motorcycles market value: $ million, 2007–11 32
Figure 14: Asia–Pacific motorcycles market volume: thousand units, 2007–11 33
Figure 15: Asia–Pacific motorcycles market geography segmentation: % share, by value, 2011 34
Figure 16: Asia-Pacific motorcycles market share: % share, by value, 2011 35
Figure 17: Asia-Pacific motorcycles market value forecast: $ million, 2011–16 36
Figure 18: Asia–Pacific motorcycles market volume forecast: thousand units, 2011–16 37
Figure 19: Forces driving competition in the motorcycles market in Asia-Pacific, 2011 38
Figure 20: Drivers of buyer power in the motorcycles market in Asia-Pacific, 2011 39
Figure 21: Drivers of supplier power in the motorcycles market in Asia-Pacific, 2011 40
Figure 22: Factors influencing the likelihood of new entrants in the motorcycles market in Asia-Pacific, 2011 41
Figure 23: Factors influencing the threat of substitutes in the motorcycles market in Asia-Pacific, 2011 42
Figure 24: Drivers of degree of rivalry in the motorcycles market in Asia-Pacific, 2011 43
Figure 25: Europe motorcycles market value: $ million, 2007–11 45
Figure 26: Europe motorcycles market volume: thousand units, 2007–11 46
Figure 27: Europe motorcycles market geography segmentation: % share, by value, 2011 47
Figure 28: Europe motorcycles market share: % share, by value, 2011 48
Figure 29: Europe motorcycles market value forecast: $ million, 2011–16 49
Figure 30: Europe motorcycles market volume forecast: thousand units, 2011–16 50
Figure 31: Forces driving competition in the motorcycles market in Europe, 2011 51
Figure 32: Drivers of buyer power in the motorcycles market in Europe, 2011 52
Figure 33: Drivers of supplier power in the motorcycles market in Europe, 2011 53
Figure 34: Factors influencing the likelihood of new entrants in the motorcycles market in Europe, 2011 54
Figure 35: Factors influencing the threat of substitutes in the motorcycles market in Europe, 2011 55
Figure 36: Drivers of degree of rivalry in the motorcycles market in Europe, 2011 56
Figure 37: France motorcycles market value: $ million, 2007–11 58
Figure 38: France motorcycles market volume: thousand units, 2007–11 59
Figure 39: France motorcycles market geography segmentation: % share, by value, 2011 60
Figure 40: France motorcycles market share: % share, by value, 2011 61
Figure 41: France motorcycles market value forecast: $ million, 2011–16 62
Figure 42: France motorcycles market volume forecast: thousand units, 2011–16 63
Figure 43: Forces driving competition in the motorcycles market in France, 2011 64
Figure 44: Drivers of buyer power in the motorcycles market in France, 2011 65
Figure 45: Drivers of supplier power in the motorcycles market in France, 2011 66
Figure 46: Factors influencing the likelihood of new entrants in the motorcycles market in France, 2011 67
Figure 47: Factors influencing the threat of substitutes in the motorcycles market in France, 2011 68
Figure 48: Drivers of degree of rivalry in the motorcycles market in France, 2011 69
Figure 49: Germany motorcycles market value: $ million, 2007–11 73
Figure 50: Germany motorcycles market volume: thousand units, 2007–11 74
Figure 51: Germany motorcycles market geography segmentation: % share, by value, 2011 75
Figure 52: Germany motorcycles market share: % share, by value, 2011 76
Figure 53: Germany motorcycles market value forecast: $ million, 2011–16 77
Figure 54: Germany motorcycles market volume forecast: thousand units, 2011–16 78
Figure 55: Forces driving competition in the motorcycles market in Germany, 2011 79
Figure 56: Drivers of buyer power in the motorcycles market in Germany, 2011 80
Figure 57: Drivers of supplier power in the motorcycles market in Germany, 2011 81
Figure 58: Factors influencing the likelihood of new entrants in the motorcycles market in Germany, 2011 82
Figure 59: Factors influencing the threat of substitutes in the motorcycles market in Germany, 2011 83
Figure 60: Drivers of degree of rivalry in the motorcycles market in Germany, 2011 84
Figure 61: Japan motorcycles market value: $ million, 2007–11 88
Figure 62: Japan motorcycles market volume: thousand units, 2007–11 89
Figure 63: Japan motorcycles market geography segmentation: % share, by value, 2011 90
Figure 64: Japan motorcycles market share: % share, by value, 2011 91
Figure 65: Japan motorcycles market value forecast: $ million, 2011–16 92
Figure 66: Japan motorcycles market volume forecast: thousand units, 2011–16 93
Figure 67: Forces driving competition in the motorcycles market in Japan, 2011 94
Figure 68: Drivers of buyer power in the motorcycles market in Japan, 2011 95
Figure 69: Drivers of supplier power in the motorcycles market in Japan, 2011 96
Figure 70: Factors influencing the likelihood of new entrants in the motorcycles market in Japan, 2011 97
Figure 71: Factors influencing the threat of substitutes in the motorcycles market in Japan, 2011 98
Figure 72: Drivers of degree of rivalry in the motorcycles market in Japan, 2011 99
Figure 73: United Kingdom motorcycles market value: $ million, 2007–11 103
Figure 74: United Kingdom motorcycles market volume: thousand units, 2007–11 104
Figure 75: United Kingdom motorcycles market geography segmentation: % share, by value, 2011 105
Figure 76: United Kingdom motorcycles market share: % share, by value, 2011 106
Figure 77: United Kingdom motorcycles market value forecast: $ million, 2011–16 107
Figure 78: United Kingdom motorcycles market volume forecast: thousand units, 2011–16 108
Figure 79: Forces driving competition in the motorcycles market in the United Kingdom, 2011 109
Figure 80: Drivers of buyer power in the motorcycles market in the United Kingdom, 2011 110
Figure 81: Drivers of supplier power in the motorcycles market in the United Kingdom, 2011 111
Figure 82: Factors influencing the likelihood of new entrants in the motorcycles market in the United Kingdom, 2011 112
Figure 83: Factors influencing the threat of substitutes in the motorcycles market in the United Kingdom, 2011 113
Figure 84: Drivers of degree of rivalry in the motorcycles market in the United Kingdom, 2011 114
Figure 85: United States motorcycles market value: $ million, 2007–11 118
Figure 86: United States motorcycles market volume: thousand units, 2007–11 119
Figure 87: United States motorcycles market geography segmentation: % share, by value, 2011 120
Figure 88: United States motorcycles market share: % share, by value, 2011 121
Figure 89: United States motorcycles market value forecast: $ million, 2011–16 122
Figure 90: United States motorcycles market volume forecast: thousand units, 2011–16 123
Figure 91: Forces driving competition in the motorcycles market in the United States, 2011 124
Figure 92: Drivers of buyer power in the motorcycles market in the United States, 2011 125
Figure 93: Drivers of supplier power in the motorcycles market in the United States, 2011 126
Figure 94: Factors influencing the likelihood of new entrants in the motorcycles market in the United States, 2011 127
Figure 95: Factors influencing the threat of substitutes in the motorcycles market in the United States, 2011 128
Figure 96: Drivers of degree of rivalry in the motorcycles market in the United States, 2011 129
Figure 97: Honda Motor Co., Ltd.: revenues & profitability 134
Figure 98: Honda Motor Co., Ltd.: assets & liabilities 134
Figure 99: Suzuki Motor Corporation: revenues & profitability 138
Figure 100: Suzuki Motor Corporation: assets & liabilities 138
Figure 101: Yamaha Motor Co., Ltd.: revenues & profitability 140
Figure 102: Yamaha Motor Co., Ltd.: assets & liabilities 141
Figure 103: Piaggio & C. S.p.A.: revenues & profitability 145
Figure 104: Piaggio & C. S.p.A.: assets & liabilities 145
Figure 105: Kawasaki Heavy Industries, Ltd.: revenues & profitability 147
Figure 106: Kawasaki Heavy Industries, Ltd.: assets & liabilities 148
Figure 107: Bayerische Motoren Werke AG (BMW Group): revenues & profitability 151
Figure 108: Bayerische Motoren Werke AG (BMW Group): assets & liabilities 151
Figure 109: Harley-Davidson, Inc.: revenues & profitability 154
Figure 110: Harley-Davidson, Inc.: assets & liabilities 154
EXECUTIVE SUMMARY 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Geography segmentation 2
Market share 2
Introduction 14
What is this report about? 14
Who is the target reader? 14
How to use this report 14
Definitions 14
Global Motorcycles 15
Market Overview 15
Market Data 16
Market Segmentation 18
Market outlook 20
Five forces analysis 22
Motorcycles in Asia-Pacific 28
Market Overview 28
Market Data 29
Market Segmentation 31
Market outlook 33
Five forces analysis 35
Motorcycles in Europe 41
Market Overview 41
Market Data 42
Market Segmentation 44
Market outlook 46
Five forces analysis 48
Motorcycles in France 54
Market Overview 54
Market Data 55
Market Segmentation 57
Market outlook 59
Five forces analysis 61
Macroeconomic indicators 67
Motorcycles in Germany 69
Market Overview 69
Market Data 70
Market Segmentation 72
Market outlook 74
Five forces analysis 76
Macroeconomic indicators 82
Motorcycles in Japan 84
Market Overview 84
Market Data 85
Market Segmentation 87
Market outlook 89
Five forces analysis 91
Macroeconomic indicators 97
Motorcycles in The United Kingdom 99
Market Overview 99
Market Data 100
Market Segmentation 102
Market outlook 104
Five forces analysis 106
Macroeconomic indicators 112
Motorcycles in The United States 114
Market Overview 114
Market Data 115
Market Segmentation 117
Market outlook 119
Five forces analysis 121
Macroeconomic indicators 127
Company Profiles 129
Leading companies 129
Appendix 152
Methodology 152
LIST OF TABLES
Table 1: Global motorcycles market value: $ million, 2007–11 16
Table 2: Global motorcycles market volume: thousand units, 2007–11 17
Table 3: Global motorcycles market geography segmentation: $ million, 2011 18
Table 4: Global motorcycles market share: % share, by value, 2011 19
Table 5: Global motorcycles market value forecast: $ million, 2011–16 20
Table 6: Global motorcycles market volume forecast: thousand units, 2011–16 21
Table 7: Asia-Pacific motorcycles market value: $ million, 2007–11 29
Table 8: Asia–Pacific motorcycles market volume: thousand units, 2007–11 30
Table 9: Asia–Pacific motorcycles market geography segmentation: $ million, 2011 31
Table 10: Asia-Pacific motorcycles market share: % share, by value, 2011 32
Table 11: Asia-Pacific motorcycles market value forecast: $ million, 2011–16 33
Table 12: Asia–Pacific motorcycles market volume forecast: thousand units, 2011–16 34
Table 13: Europe motorcycles market value: $ million, 2007–11 42
Table 14: Europe motorcycles market volume: thousand units, 2007–11 43
Table 15: Europe motorcycles market geography segmentation: $ million, 2011 44
Table 16: Europe motorcycles market share: % share, by value, 2011 45
Table 17: Europe motorcycles market value forecast: $ million, 2011–16 46
Table 18: Europe motorcycles market volume forecast: thousand units, 2011–16 47
Table 19: France motorcycles market value: $ million, 2007–11 55
Table 20: France motorcycles market volume: thousand units, 2007–11 56
Table 21: France motorcycles market geography segmentation: $ million, 2011 57
Table 22: France motorcycles market share: % share, by value, 2011 58
Table 23: France motorcycles market value forecast: $ million, 2011–16 59
Table 24: France motorcycles market volume forecast: thousand units, 2011–16 60
Table 25: France size of population (million), 2007–11 67
Table 26: France gdp (constant 2000 prices, $ billion), 2007–11 67
Table 27: France gdp (current prices, $ billion), 2007–11 67
Table 28: France inflation, 2007–11 68
Table 29: France consumer price index (absolute), 2007–11 68
Table 30: France exchange rate, 2007–11 68
Table 31: Germany motorcycles market value: $ million, 2007–11 70
Table 32: Germany motorcycles market volume: thousand units, 2007–11 71
Table 33: Germany motorcycles market geography segmentation: $ million, 2011 72
Table 34: Germany motorcycles market share: % share, by value, 2011 73
Table 35: Germany motorcycles market value forecast: $ million, 2011–16 74
Table 36: Germany motorcycles market volume forecast: thousand units, 2011–16 75
Table 37: Germany size of population (million), 2007–11 82
Table 38: Germany gdp (constant 2000 prices, $ billion), 2007–11 82
Table 39: Germany gdp (current prices, $ billion), 2007–11 82
Table 40: Germany inflation, 2007–11 83
Table 41: Germany consumer price index (absolute), 2007–11 83
Table 42: Germany exchange rate, 2007–11 83
Table 43: Japan motorcycles market value: $ million, 2007–11 85
Table 44: Japan motorcycles market volume: thousand units, 2007–11 86
Table 45: Japan motorcycles market geography segmentation: $ million, 2011 87
Table 46: Japan motorcycles market share: % share, by value, 2011 88
Table 47: Japan motorcycles market value forecast: $ million, 2011–16 89
Table 48: Japan motorcycles market volume forecast: thousand units, 2011–16 90
Table 49: Japan size of population (million), 2007–11 97
Table 50: Japan gdp (constant 2000 prices, $ billion), 2007–11 97
Table 51: Japan gdp (current prices, $ billion), 2007–11 97
Table 52: Japan inflation, 2007–11 98
Table 53: Japan consumer price index (absolute), 2007–11 98
Table 54: Japan exchange rate, 2007–11 98
Table 55: United Kingdom motorcycles market value: $ million, 2007–11 100
Table 56: United Kingdom motorcycles market volume: thousand units, 2007–11 101
Table 57: United Kingdom motorcycles market geography segmentation: $ million, 2011 102
Table 58: United Kingdom motorcycles market share: % share, by value, 2011 103
Table 59: United Kingdom motorcycles market value forecast: $ million, 2011–16 104
Table 60: United Kingdom motorcycles market volume forecast: thousand units, 2011–16 105
Table 61: United Kingdom size of population (million), 2007–11 112
Table 62: United Kingdom gdp (constant 2000 prices, $ billion), 2007–11 112
Table 63: United Kingdom gdp (current prices, $ billion), 2007–11 112
Table 64: United Kingdom inflation, 2007–11 113
Table 65: United Kingdom consumer price index (absolute), 2007–11 113
Table 66: United Kingdom exchange rate, 2007–11 113
Table 67: United States motorcycles market value: $ million, 2007–11 115
Table 68: United States motorcycles market volume: thousand units, 2007–11 116
Table 69: United States motorcycles market geography segmentation: $ million, 2011 117
Table 70: United States motorcycles market share: % share, by value, 2011 118
Table 71: United States motorcycles market value forecast: $ million, 2011–16 119
Table 72: United States motorcycles market volume forecast: thousand units, 2011–16 120
Table 73: United States size of population (million), 2007–11 127
Table 74: United States gdp (constant 2000 prices, $ billion), 2007–11 127
Table 75: United States gdp (current prices, $ billion), 2007–11 127
Table 76: United States inflation, 2007–11 128
Table 77: United States consumer price index (absolute), 2007–11 128
Table 78: United States exchange rate, 2007–11 128
Table 79: Honda Motor Co., Ltd.: key facts 129
Table 80: Honda Motor Co., Ltd.: key financials ($) 130
Table 81: Honda Motor Co., Ltd.: key financials (Y) 130
Table 82: Honda Motor Co., Ltd.: key financial ratios 130
Table 83: Jiangmen Dachangjiang Group Co., Ltd.: key facts 132
Table 84: Suzuki Motor Corporation: key facts 133
Table 85: Suzuki Motor Corporation: key financials ($) 134
Table 86: Suzuki Motor Corporation: key financials (Y) 134
Table 87: Suzuki Motor Corporation: key financial ratios 134
Table 88: Yamaha Motor Co., Ltd.: key facts 136
Table 89: Yamaha Motor Co., Ltd.: key financials ($) 136
Table 90: Yamaha Motor Co., Ltd.: key financials (Y) 137
Table 91: Yamaha Motor Co., Ltd.: key financial ratios 137
Table 92: Chongqing Loncin Industry (Group) Co.,Ltd.: key facts 139
Table 93: Piaggio & C. S.p.A.: key facts 140
Table 94: Piaggio & C. S.p.A.: key financials ($) 141
Table 95: Piaggio & C. S.p.A.: key financials (€) 141
Table 96: Piaggio & C. S.p.A.: key financial ratios 141
Table 97: Kawasaki Heavy Industries, Ltd.: key facts 143
Table 98: Kawasaki Heavy Industries, Ltd.: key financials ($) 143
Table 99: Kawasaki Heavy Industries, Ltd.: key financials (Y) 144
Table 100: Kawasaki Heavy Industries, Ltd.: key financial ratios 144
Table 101: Bayerische Motoren Werke AG (BMW Group): key facts 146
Table 102: Bayerische Motoren Werke AG (BMW Group): key financials ($) 147
Table 103: Bayerische Motoren Werke AG (BMW Group): key financials (€) 147
Table 104: Bayerische Motoren Werke AG (BMW Group): key financial ratios 147
Table 105: Harley-Davidson, Inc.: key facts 149
Table 106: Harley-Davidson, Inc.: key financials ($) 150
Table 107: Harley-Davidson, Inc.: key financial ratios 150
LIST OF FIGURES
Figure 1: Global motorcycles market value: $ million, 2007–11 19
Figure 2: Global motorcycles market volume: thousand units, 2007–11 20
Figure 3: Global motorcycles market geography segmentation: % share, by value, 2011 21
Figure 4: Global motorcycles market share: % share, by value, 2011 22
Figure 5: Global motorcycles market value forecast: $ million, 2011–16 23
Figure 6: Global motorcycles market volume forecast: thousand units, 2011–16 24
Figure 7: Forces driving competition in the global motorcycles market, 2011 25
Figure 8: Drivers of buyer power in the global motorcycles market, 2011 26
Figure 9: Drivers of supplier power in the global motorcycles market, 2011 27
Figure 10: Factors influencing the likelihood of new entrants in the global motorcycles market, 2011 28
Figure 11: Factors influencing the threat of substitutes in the global motorcycles market, 2011 29
Figure 12: Drivers of degree of rivalry in the global motorcycles market, 2011 30
Figure 13: Asia-Pacific motorcycles market value: $ million, 2007–11 32
Figure 14: Asia–Pacific motorcycles market volume: thousand units, 2007–11 33
Figure 15: Asia–Pacific motorcycles market geography segmentation: % share, by value, 2011 34
Figure 16: Asia-Pacific motorcycles market share: % share, by value, 2011 35
Figure 17: Asia-Pacific motorcycles market value forecast: $ million, 2011–16 36
Figure 18: Asia–Pacific motorcycles market volume forecast: thousand units, 2011–16 37
Figure 19: Forces driving competition in the motorcycles market in Asia-Pacific, 2011 38
Figure 20: Drivers of buyer power in the motorcycles market in Asia-Pacific, 2011 39
Figure 21: Drivers of supplier power in the motorcycles market in Asia-Pacific, 2011 40
Figure 22: Factors influencing the likelihood of new entrants in the motorcycles market in Asia-Pacific, 2011 41
Figure 23: Factors influencing the threat of substitutes in the motorcycles market in Asia-Pacific, 2011 42
Figure 24: Drivers of degree of rivalry in the motorcycles market in Asia-Pacific, 2011 43
Figure 25: Europe motorcycles market value: $ million, 2007–11 45
Figure 26: Europe motorcycles market volume: thousand units, 2007–11 46
Figure 27: Europe motorcycles market geography segmentation: % share, by value, 2011 47
Figure 28: Europe motorcycles market share: % share, by value, 2011 48
Figure 29: Europe motorcycles market value forecast: $ million, 2011–16 49
Figure 30: Europe motorcycles market volume forecast: thousand units, 2011–16 50
Figure 31: Forces driving competition in the motorcycles market in Europe, 2011 51
Figure 32: Drivers of buyer power in the motorcycles market in Europe, 2011 52
Figure 33: Drivers of supplier power in the motorcycles market in Europe, 2011 53
Figure 34: Factors influencing the likelihood of new entrants in the motorcycles market in Europe, 2011 54
Figure 35: Factors influencing the threat of substitutes in the motorcycles market in Europe, 2011 55
Figure 36: Drivers of degree of rivalry in the motorcycles market in Europe, 2011 56
Figure 37: France motorcycles market value: $ million, 2007–11 58
Figure 38: France motorcycles market volume: thousand units, 2007–11 59
Figure 39: France motorcycles market geography segmentation: % share, by value, 2011 60
Figure 40: France motorcycles market share: % share, by value, 2011 61
Figure 41: France motorcycles market value forecast: $ million, 2011–16 62
Figure 42: France motorcycles market volume forecast: thousand units, 2011–16 63
Figure 43: Forces driving competition in the motorcycles market in France, 2011 64
Figure 44: Drivers of buyer power in the motorcycles market in France, 2011 65
Figure 45: Drivers of supplier power in the motorcycles market in France, 2011 66
Figure 46: Factors influencing the likelihood of new entrants in the motorcycles market in France, 2011 67
Figure 47: Factors influencing the threat of substitutes in the motorcycles market in France, 2011 68
Figure 48: Drivers of degree of rivalry in the motorcycles market in France, 2011 69
Figure 49: Germany motorcycles market value: $ million, 2007–11 73
Figure 50: Germany motorcycles market volume: thousand units, 2007–11 74
Figure 51: Germany motorcycles market geography segmentation: % share, by value, 2011 75
Figure 52: Germany motorcycles market share: % share, by value, 2011 76
Figure 53: Germany motorcycles market value forecast: $ million, 2011–16 77
Figure 54: Germany motorcycles market volume forecast: thousand units, 2011–16 78
Figure 55: Forces driving competition in the motorcycles market in Germany, 2011 79
Figure 56: Drivers of buyer power in the motorcycles market in Germany, 2011 80
Figure 57: Drivers of supplier power in the motorcycles market in Germany, 2011 81
Figure 58: Factors influencing the likelihood of new entrants in the motorcycles market in Germany, 2011 82
Figure 59: Factors influencing the threat of substitutes in the motorcycles market in Germany, 2011 83
Figure 60: Drivers of degree of rivalry in the motorcycles market in Germany, 2011 84
Figure 61: Japan motorcycles market value: $ million, 2007–11 88
Figure 62: Japan motorcycles market volume: thousand units, 2007–11 89
Figure 63: Japan motorcycles market geography segmentation: % share, by value, 2011 90
Figure 64: Japan motorcycles market share: % share, by value, 2011 91
Figure 65: Japan motorcycles market value forecast: $ million, 2011–16 92
Figure 66: Japan motorcycles market volume forecast: thousand units, 2011–16 93
Figure 67: Forces driving competition in the motorcycles market in Japan, 2011 94
Figure 68: Drivers of buyer power in the motorcycles market in Japan, 2011 95
Figure 69: Drivers of supplier power in the motorcycles market in Japan, 2011 96
Figure 70: Factors influencing the likelihood of new entrants in the motorcycles market in Japan, 2011 97
Figure 71: Factors influencing the threat of substitutes in the motorcycles market in Japan, 2011 98
Figure 72: Drivers of degree of rivalry in the motorcycles market in Japan, 2011 99
Figure 73: United Kingdom motorcycles market value: $ million, 2007–11 103
Figure 74: United Kingdom motorcycles market volume: thousand units, 2007–11 104
Figure 75: United Kingdom motorcycles market geography segmentation: % share, by value, 2011 105
Figure 76: United Kingdom motorcycles market share: % share, by value, 2011 106
Figure 77: United Kingdom motorcycles market value forecast: $ million, 2011–16 107
Figure 78: United Kingdom motorcycles market volume forecast: thousand units, 2011–16 108
Figure 79: Forces driving competition in the motorcycles market in the United Kingdom, 2011 109
Figure 80: Drivers of buyer power in the motorcycles market in the United Kingdom, 2011 110
Figure 81: Drivers of supplier power in the motorcycles market in the United Kingdom, 2011 111
Figure 82: Factors influencing the likelihood of new entrants in the motorcycles market in the United Kingdom, 2011 112
Figure 83: Factors influencing the threat of substitutes in the motorcycles market in the United Kingdom, 2011 113
Figure 84: Drivers of degree of rivalry in the motorcycles market in the United Kingdom, 2011 114
Figure 85: United States motorcycles market value: $ million, 2007–11 118
Figure 86: United States motorcycles market volume: thousand units, 2007–11 119
Figure 87: United States motorcycles market geography segmentation: % share, by value, 2011 120
Figure 88: United States motorcycles market share: % share, by value, 2011 121
Figure 89: United States motorcycles market value forecast: $ million, 2011–16 122
Figure 90: United States motorcycles market volume forecast: thousand units, 2011–16 123
Figure 91: Forces driving competition in the motorcycles market in the United States, 2011 124
Figure 92: Drivers of buyer power in the motorcycles market in the United States, 2011 125
Figure 93: Drivers of supplier power in the motorcycles market in the United States, 2011 126
Figure 94: Factors influencing the likelihood of new entrants in the motorcycles market in the United States, 2011 127
Figure 95: Factors influencing the threat of substitutes in the motorcycles market in the United States, 2011 128
Figure 96: Drivers of degree of rivalry in the motorcycles market in the United States, 2011 129
Figure 97: Honda Motor Co., Ltd.: revenues & profitability 134
Figure 98: Honda Motor Co., Ltd.: assets & liabilities 134
Figure 99: Suzuki Motor Corporation: revenues & profitability 138
Figure 100: Suzuki Motor Corporation: assets & liabilities 138
Figure 101: Yamaha Motor Co., Ltd.: revenues & profitability 140
Figure 102: Yamaha Motor Co., Ltd.: assets & liabilities 141
Figure 103: Piaggio & C. S.p.A.: revenues & profitability 145
Figure 104: Piaggio & C. S.p.A.: assets & liabilities 145
Figure 105: Kawasaki Heavy Industries, Ltd.: revenues & profitability 147
Figure 106: Kawasaki Heavy Industries, Ltd.: assets & liabilities 148
Figure 107: Bayerische Motoren Werke AG (BMW Group): revenues & profitability 151
Figure 108: Bayerische Motoren Werke AG (BMW Group): assets & liabilities 151
Figure 109: Harley-Davidson, Inc.: revenues & profitability 154
Figure 110: Harley-Davidson, Inc.: assets & liabilities 154
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