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Deodorants in Portugal

Published: April 2013 · Publisher: MarketLine
Deodorants in Portugal industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2008-12, and forecast to 2017).
Report Type Industry Profiles
Language English
Format Electronic (PDF)
Pages35
Frequency Updated Annually
Availability Will be emailed within 1 business day
Reference No. 0109-6096
Price € 259,00
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Introduction

Deodorants in Portugal industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2008-12, and forecast to 2017). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Portugal deodorants market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The deodorants market consists of retail sale of aerosol anti-perspirant, sticks & solids, roll-on deodorants, body spray, deodorant gel, and deodorant creams.

*The Portuguese deodorants market had total revenues of $96.5m in 2012, representing a compound annual growth rate (CAGR) of 3.8% between 2008 and 2012.

*Market consumption volumes increased with a CAGR of 3.2% between 2008-2012, to reach a total of 21.4 million units in 2012.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of -3% for the five-year period 2012 - 2017, which is expected to drive the market to a value of $112m by the end of 2017.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the deodorants market in Portugal

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the deodorants market in Portugal

Leading company profiles reveal details of key deodorants market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Portugal deodorants market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Portugal economy

Key Questions Answered

What was the size of the Portugal deodorants market by value in 2012?

What will be the size of the Portugal deodorants market in 2017?

What factors are affecting the strength of competition in the Portugal deodorants market?

How has the market performed over the last five years?

Who are the top competitiors in Portugal's deodorants market?
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Colgate-Palmolive Company, Henkel AG & Co. KGaA, maxingvest ag and Unilever
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Market share 11
Market distribution 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Threat of substitutes 19
Degree of rivalry 20
Leading Companies 21
Colgate-Palmolive Company 21
Henkel AG & Co. KGaA 24
maxingvest ag 27
Unilever 28
Macroeconomic Indicators 31
Country Data 31
Appendix 33
Methodology 33
Industry associations 34
Related research 34

LIST OF TABLES
Table 1: Portugal deodorants market value: $ million, 2008–12 8
Table 2: Portugal deodorants market volume: million units, 2008–12 9
Table 3: Portugal deodorants market category segmentation: $ million, 2012 10
Table 4: Portugal deodorants market share: % share, by value, 2012 11
Table 5: Portugal deodorants market distribution: % share, by value, 2012 12
Table 6: Portugal deodorants market value forecast: $ million, 2012–17 13
Table 7: Portugal deodorants market volume forecast: million units, 2012–17 14
Table 8: Colgate-Palmolive Company: key facts 21
Table 9: Colgate-Palmolive Company: key financials ($) 22
Table 10: Colgate-Palmolive Company: key financial ratios 22
Table 11: Henkel AG & Co. KGaA: key facts 24
Table 12: Henkel AG & Co. KGaA: key financials ($) 25
Table 13: Henkel AG & Co. KGaA: key financials (€) 25
Table 14: Henkel AG & Co. KGaA: key financial ratios 25
Table 15: maxingvest ag: key facts 27
Table 16: Unilever: key facts 28
Table 17: Unilever: key financials ($) 29
Table 18: Unilever: key financials (€) 29
Table 19: Unilever: key financial ratios 29
Table 20: Portugal size of population (million), 2008–12 31
Table 21: Portugal gdp (constant 2000 prices, $ billion), 2008–12 31
Table 22: Portugal gdp (current prices, $ billion), 2008–12 31
Table 23: Portugal inflation, 2008–12 32
Table 24: Portugal consumer price index (absolute), 2008–12 32
Table 25: Portugal exchange rate, 2008–12 32

LIST OF FIGURES
Figure 1: Portugal deodorants market value: $ million, 2008–12 8
Figure 2: Portugal deodorants market volume: million units, 2008–12 9
Figure 3: Portugal deodorants market category segmentation: % share, by value, 2012 10
Figure 4: Portugal deodorants market share: % share, by value, 2012 11
Figure 5: Portugal deodorants market distribution: % share, by value, 2012 12
Figure 6: Portugal deodorants market value forecast: $ million, 2012–17 13
Figure 7: Portugal deodorants market volume forecast: million units, 2012–17 14
Figure 8: Forces driving competition in the deodorants market in Portugal, 2012 15
Figure 9: Drivers of buyer power in the deodorants market in Portugal, 2012 16
Figure 10: Drivers of supplier power in the deodorants market in Portugal, 2012 17
Figure 11: Factors influencing the likelihood of new entrants in the deodorants market in Portugal, 2012 18
Figure 12: Factors influencing the threat of substitutes in the deodorants market in Portugal, 2012 19
Figure 13: Drivers of degree of rivalry in the deodorants market in Portugal, 2012 20
Figure 14: Colgate-Palmolive Company: revenues & profitability 23
Figure 15: Colgate-Palmolive Company: assets & liabilities 23
Figure 16: Henkel AG & Co. KGaA: revenues & profitability 26
Figure 17: Henkel AG & Co. KGaA: assets & liabilities 26
Figure 18: Unilever: revenues & profitability 30
Figure 19: Unilever: assets & liabilities 30
Copyright © FriedlNet. You may share using our tools Please don't cut content from FriedlNet and redistribute by email or post to the web.