L'Oreal S.A., The Procter & Gamble Company, Tiger Brands Limited and Unilever

TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Market share 11
Market distribution 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Summary 15
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
L'Oreal S.A. 22
The Procter & Gamble Company 26
Tiger Brands Limited 29
Unilever 32
Macroeconomic Indicators 35
Country Data 35
Appendix 37
Methodology 37
Industry associations 38
Related research 38

LIST OF TABLES
Table 1: South Africa haircare market value: $ million, 2008–12 8
Table 2: South Africa haircare market volume: million units, 2008–12 9
Table 3: South Africa haircare market category segmentation: $ million, 2012 10
Table 4: South Africa haircare market share: % share, by value, 2012 11
Table 5: South Africa haircare market distribution: % share, by value, 2012 12
Table 6: South Africa haircare market value forecast: $ million, 2012–17 13
Table 7: South Africa haircare market volume forecast: million units, 2012–17 14
Table 8: L'Oreal S.A.: key facts 22
Table 9: L'Oreal S.A.: key financials ($) 23
Table 10: L'Oreal S.A.: key financials (€) 23
Table 11: L'Oreal S.A.: key financial ratios 24
Table 12: The Procter & Gamble Company: key facts 26
Table 13: The Procter & Gamble Company: key financials ($) 27
Table 14: The Procter & Gamble Company: key financial ratios 27
Table 15: Tiger Brands Limited: key facts 29
Table 16: Tiger Brands Limited: key financials ($) 30
Table 17: Tiger Brands Limited: key financials (ZAR) 30
Table 18: Tiger Brands Limited: key financial ratios 30
Table 19: Unilever: key facts 32
Table 20: Unilever: key financials ($) 33
Table 21: Unilever: key financials (€) 33
Table 22: Unilever: key financial ratios 33
Table 23: South Africa size of population (million), 2008–12 35
Table 24: South Africa gdp (constant 2000 prices, $ billion), 2008–12 35
Table 25: South Africa gdp (current prices, $ billion), 2008–12 35
Table 26: South Africa inflation, 2008–12 36
Table 27: South Africa consumer price index (absolute), 2008–12 36
Table 28: South Africa exchange rate, 2008–12 36

LIST OF FIGURES
Figure 1: South Africa haircare market value: $ million, 2008–12 8
Figure 2: South Africa haircare market volume: million units, 2008–12 9
Figure 3: South Africa haircare market category segmentation: % share, by value, 2012 10
Figure 4: South Africa haircare market share: % share, by value, 2012 11
Figure 5: South Africa haircare market distribution: % share, by value, 2012 12
Figure 6: South Africa haircare market value forecast: $ million, 2012–17 13
Figure 7: South Africa haircare market volume forecast: million units, 2012–17 14
Figure 8: Forces driving competition in the haircare market in South Africa, 2012 15
Figure 9: Drivers of buyer power in the haircare market in South Africa, 2012 17
Figure 10: Drivers of supplier power in the haircare market in South Africa, 2012 18
Figure 11: Factors influencing the likelihood of new entrants in the haircare market in South Africa, 2012 19
Figure 12: Factors influencing the threat of substitutes in the haircare market in South Africa, 2012 20
Figure 13: Drivers of degree of rivalry in the haircare market in South Africa, 2012 21
Figure 14: L'Oreal S.A.: revenues & profitability 24
Figure 15: L'Oreal S.A.: assets & liabilities 25
Figure 16: The Procter & Gamble Company: revenues & profitability 28
Figure 17: The Procter & Gamble Company: assets & liabilities 28
Figure 18: Tiger Brands Limited: revenues & profitability 31
Figure 19: Tiger Brands Limited: assets & liabilities 31
Figure 20: Unilever: revenues & profitability 34
Figure 21: Unilever: assets & liabilities 34