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HBO: Driving revenues and profits for Time Warner

Published: January 2013 · Publisher: MarketLine
Time Warner Inc. operates television networks, offers film and television entertainment and is engaged in the publishing business. The company creates, packages and delivers content across the world through multiple distribution outlets.
Report Type Case Studies
Language English
Format Electronic (PDF)
Pages18
Frequency Updated Annually
Availability Will be emailed within 1 business day
Reference No. 0109-2791
Price € 369,00
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Introduction

Time Warner Inc. operates television networks, offers film and television entertainment and is engaged in the publishing business. The company creates, packages and delivers content across the world through multiple distribution outlets. Its subsidiary Home Box Office (HBO) is a premium pay television service available through cable.

Features and benefits

* The publisher's Case Studies describe topics such as innovative products, business models, and significant company acquisitions
* Fact-based and presented in an accessible style, they explain the rationale of commercial decisions and illustrate wider market and economic trends

Highlights

Time Warner is one of the world’s largest media companies with interests in film, television and print media. In recent years, the company has seen revenues and profits grow thanks to an upward trend in its Networks division. The Networks division includes HBO and is now the company’s largest revenue stream.
While HBO is a service for which viewers must pay, evidence suggests that they are more than willing to do so thanks to the high-quality programming that the network delivers. Its offering covers a variety of genres including comedy, drama and sport and importantly, much of it is original.
Although HBO has enjoyed great success in recent years, it must continue to show that it is flexible and able to adapt to changing consumer trends. Calls for internet-only subscriptions will undoubtedly become more vociferous and piracy will remain a serious threat to ongoing revenues.

Your key questions answered

* How important is HBO to Time Warner?
* How is HBO driving growth for Time Warner?
* How is HBO adapting to changing consumer trends?
* What potential threats might face HBO in the future?
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O VERVIEW
Catalyst
Summary
HBO IS DRIVING GROWTH FOR TIME WARNER
HBO has enjoyed strong growth in revenues and profits
Time Warner’s revenues and net income have both grown noticeably since 2009
The Networks division derives income from three separate streams
Networks now accounts for the largest percentage of Time Warner’s revenues
HBO AS A REVENUE AND PROFIT DRIVER
HBO’s reputation for excellent programming helps it deliver
HBO invests significant sums of money in high-quality original programming
Critical acclaim helps drive physical media sales
HBO’s success is not limited to drama
HBO has established itself in the lucrative field of sport
HBO remains steadfastly committed to its business model
HBO FACES A NUMBER OF THREATS
Despite its success, HBO must respond to a number of threats
Piracy represents a serious threat to the network’s revenues
There has been great change in the way in which media is consumed
Cord-cutting calls are expected to intensify due to evolving consumption trends
Macroeconomic forces may negatively impact revenues
CONCLUSIONS
HBO’s investment in original programming is helping it drive growth for Time Warner
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Copyright © FriedlNet. You may share using our tools Please don't cut content from FriedlNet and redistribute by email or post to the web.