Oral Hygiene: Global Industry Guide
Published: November 2012 · Publisher: MarketLine
Oral Hygiene: Global Industry Guide is an essential resource for top-level data and analysis covering the Oral Hygiene industry. It includes detailed data on market size and segmentation, textual analysis of the key trends.
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Oral Hygiene: Global Industry Guide is an essential resource for top-level data and analysis covering the Oral Hygiene industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
* Includes a five-year forecast of the industry
Highlights
The global oral hygiene market grew by 3.6% in 2011 to reach a value of $31.1 billion.
In 2016, the global oral hygiene market is forecast to have a value of $36.9 billion, an increase of 18.6% since 2011.
The global oral hygiene market grew by 2.9% in 2011 to reach a volume of 15,445.7 million units.
In 2016, the global oral hygiene market is forecast to have a volume of 17,829.1 million units, an increase of 15.4% since 2011.
Toothpaste is the largest segment of the global oral hygiene market, accounting for 55.3% of the market's total value.
Europe accounts for 36.7% of the global oral hygiene market value.
Colgate-Palmolive Company is the leading player in the global oral hygiene market, generating a 25.8% share of the market's value.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The oral hygiene market consists of retail sales of dental floss, denture care, mouthwash, toothpaste and toothbrushes. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2011 annual average exchange rates.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
* Includes a five-year forecast of the industry
Highlights
The global oral hygiene market grew by 3.6% in 2011 to reach a value of $31.1 billion.
In 2016, the global oral hygiene market is forecast to have a value of $36.9 billion, an increase of 18.6% since 2011.
The global oral hygiene market grew by 2.9% in 2011 to reach a volume of 15,445.7 million units.
In 2016, the global oral hygiene market is forecast to have a volume of 17,829.1 million units, an increase of 15.4% since 2011.
Toothpaste is the largest segment of the global oral hygiene market, accounting for 55.3% of the market's total value.
Europe accounts for 36.7% of the global oral hygiene market value.
Colgate-Palmolive Company is the leading player in the global oral hygiene market, generating a 25.8% share of the market's value.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The oral hygiene market consists of retail sales of dental floss, denture care, mouthwash, toothpaste and toothbrushes. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2011 annual average exchange rates.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Introduction 16
What is this report about? 16
Who is the target reader? 16
How to use this report 16
Definitions 16
Global Oral Hygiene 17
Market Overview 17
Market Data 18
Market Segmentation 20
Market outlook 24
Five forces analysis 26
Oral Hygiene in Asia-Pacific 32
Market Overview 32
Market Data 33
Market Segmentation 35
Market outlook 39
Five forces analysis 41
Oral Hygiene in Europe 47
Market Overview 47
Market Data 48
Market Segmentation 50
Market outlook 54
Five forces analysis 56
Oral Hygiene in France 62
Market Overview 62
Market Data 63
Market Segmentation 65
Market outlook 69
Five forces analysis 71
Macroeconomic indicators 77
Oral Hygiene in Germany 79
Market Overview 79
Market Data 80
Market Segmentation 82
Market outlook 86
Five forces analysis 88
Macroeconomic indicators 94
Oral Hygiene in Japan 96
Market Overview 96
Market Data 97
Market Segmentation 99
Market outlook 103
Five forces analysis 105
Macroeconomic indicators 111
Oral Hygiene in The United Kingdom 113
Market Overview 113
Market Data 114
Market Segmentation 116
Market outlook 120
Five forces analysis 122
Macroeconomic indicators 128
Oral Hygiene in The United States 130
Market Overview 130
Market Data 131
Market Segmentation 133
Market outlook 137
Five forces analysis 139
Macroeconomic indicators 145
Company Profiles 147
Leading companies 147
Appendix 169
Methodology 169
LIST OF TABLES
Table 1: Global oral hygiene market value: $ billion, 2007–11 18
Table 2: Global oral hygiene market volume: million units, 2007–11 19
Table 3: Global oral hygiene market category segmentation: $ billion, 2011 20
Table 4: Global oral hygiene market geography segmentation: $ billion, 2011 21
Table 5: Global oral hygiene market share: % share, by value, 2011 22
Table 6: Global oral hygiene market distribution: % share, by value, 2011 23
Table 7: Global oral hygiene market value forecast: $ billion, 2011–16 24
Table 8: Global oral hygiene market volume forecast: million units, 2011–16 25
Table 9: Asia-Pacific oral hygiene market value: $ billion, 2007–11 33
Table 10: Asia–Pacific oral hygiene market volume: million units, 2007–11 34
Table 11: Asia–Pacific oral hygiene market category segmentation: $ billion, 2011 35
Table 12: Asia–Pacific oral hygiene market geography segmentation: $ billion, 2011 36
Table 13: Asia-Pacific oral hygiene market share: % share, by value, 2011 37
Table 14: Asia-Pacific oral hygiene market distribution: % share, by value, 2011 38
Table 15: Asia-Pacific oral hygiene market value forecast: $ billion, 2011–16 39
Table 16: Asia–Pacific oral hygiene market volume forecast: million units, 2011–16 40
Table 17: Europe oral hygiene market value: $ billion, 2007–11 48
Table 18: Europe oral hygiene market volume: million units, 2007–11 49
Table 19: Europe oral hygiene market category segmentation: $ billion, 2011 50
Table 20: Europe oral hygiene market geography segmentation: $ billion, 2011 51
Table 21: Europe oral hygiene market share: % share, by value, 2011 52
Table 22: Europe oral hygiene market distribution: % share, by value, 2011 53
Table 23: Europe oral hygiene market value forecast: $ billion, 2011–16 54
Table 24: Europe oral hygiene market volume forecast: million units, 2011–16 55
Table 25: France oral hygiene market value: $ million, 2007–11 63
Table 26: France oral hygiene market volume: million units, 2007–11 64
Table 27: France oral hygiene market category segmentation: $ million, 2011 65
Table 28: France oral hygiene market geography segmentation: $ million, 2011 66
Table 29: France oral hygiene market share: % share, by value, 2011 67
Table 30: France oral hygiene market distribution: % share, by value, 2011 68
Table 31: France oral hygiene market value forecast: $ million, 2011–16 69
Table 32: France oral hygiene market volume forecast: million units, 2011–16 70
Table 33: France size of population (million), 2007–11 77
Table 34: France gdp (constant 2000 prices, $ billion), 2007–11 77
Table 35: France gdp (current prices, $ billion), 2007–11 77
Table 36: France inflation, 2007–11 78
Table 37: France consumer price index (absolute), 2007–11 78
Table 38: France exchange rate, 2007–11 78
Table 39: Germany oral hygiene market value: $ million, 2007–11 80
Table 40: Germany oral hygiene market volume: million units, 2007–11 81
Table 41: Germany oral hygiene market category segmentation: $ million, 2011 82
Table 42: Germany oral hygiene market geography segmentation: $ million, 2011 83
Table 43: Germany oral hygiene market share: % share, by value, 2011 84
Table 44: Germany oral hygiene market distribution: % share, by value, 2011 85
Table 45: Germany oral hygiene market value forecast: $ million, 2011–16 86
Table 46: Germany oral hygiene market volume forecast: million units, 2011–16 87
Table 47: Germany size of population (million), 2007–11 94
Table 48: Germany gdp (constant 2000 prices, $ billion), 2007–11 94
Table 49: Germany gdp (current prices, $ billion), 2007–11 94
Table 50: Germany inflation, 2007–11 95
Table 51: Germany consumer price index (absolute), 2007–11 95
Table 52: Germany exchange rate, 2007–11 95
Table 53: Japan oral hygiene market value: $ million, 2007–11 97
Table 54: Japan oral hygiene market volume: million units, 2007–11 98
Table 55: Japan oral hygiene market category segmentation: $ million, 2011 99
Table 56: Japan oral hygiene market geography segmentation: $ million, 2011 100
Table 57: Japan oral hygiene market share: % share, by value, 2011 101
Table 58: Japan oral hygiene market distribution: % share, by value, 2011 102
Table 59: Japan oral hygiene market value forecast: $ million, 2011–16 103
Table 60: Japan oral hygiene market volume forecast: million units, 2011–16 104
Table 61: Japan size of population (million), 2007–11 111
Table 62: Japan gdp (constant 2000 prices, $ billion), 2007–11 111
Table 63: Japan gdp (current prices, $ billion), 2007–11 111
Table 64: Japan inflation, 2007–11 112
Table 65: Japan consumer price index (absolute), 2007–11 112
Table 66: Japan exchange rate, 2007–11 112
Table 67: United Kingdom oral hygiene market value: $ million, 2007–11 114
Table 68: United Kingdom oral hygiene market volume: million units, 2007–11 115
Table 69: United Kingdom oral hygiene market category segmentation: $ million, 2011 116
Table 70: United Kingdom oral hygiene market geography segmentation: $ million, 2011 117
Table 71: United Kingdom oral hygiene market share: % share, by value, 2011 118
Table 72: United Kingdom oral hygiene market distribution: % share, by value, 2011 119
Table 73: United Kingdom oral hygiene market value forecast: $ million, 2011–16 120
Table 74: United Kingdom oral hygiene market volume forecast: million units, 2011–16 121
Table 75: United Kingdom size of population (million), 2007–11 128
Table 76: United Kingdom gdp (constant 2000 prices, $ billion), 2007–11 128
Table 77: United Kingdom gdp (current prices, $ billion), 2007–11 128
Table 78: United Kingdom inflation, 2007–11 129
Table 79: United Kingdom consumer price index (absolute), 2007–11 129
Table 80: United Kingdom exchange rate, 2007–11 129
Table 81: United States oral hygiene market value: $ million, 2007–11 131
Table 82: United States oral hygiene market volume: million units, 2007–11 132
Table 83: United States oral hygiene market category segmentation: $ million, 2011 133
Table 84: United States oral hygiene market geography segmentation: $ million, 2011 134
Table 85: United States oral hygiene market share: % share, by value, 2011 135
Table 86: United States oral hygiene market distribution: % share, by value, 2011 136
Table 87: United States oral hygiene market value forecast: $ million, 2011–16 137
Table 88: United States oral hygiene market volume forecast: million units, 2011–16 138
Table 89: United States size of population (million), 2007–11 145
Table 90: United States gdp (constant 2000 prices, $ billion), 2007–11 145
Table 91: United States gdp (current prices, $ billion), 2007–11 145
Table 92: United States inflation, 2007–11 146
Table 93: United States consumer price index (absolute), 2007–11 146
Table 94: United States exchange rate, 2007–11 146
Table 95: Colgate-Palmolive Company: key facts 147
Table 96: Colgate-Palmolive Company: key financials ($) 148
Table 97: Colgate-Palmolive Company: key financial ratios 148
Table 98: GlaxoSmithKline Plc: key facts 150
Table 99: GlaxoSmithKline Plc: key financials ($) 151
Table 100: GlaxoSmithKline Plc: key financials (L) 151
Table 101: GlaxoSmithKline Plc: key financial ratios 151
Table 102: Johnson & Johnson: key facts 153
Table 103: Johnson & Johnson: key financials ($) 154
Table 104: Johnson & Johnson: key financial ratios 154
Table 105: The Procter & Gamble Company: key facts 156
Table 106: The Procter & Gamble Company: key financials ($) 157
Table 107: The Procter & Gamble Company: key financial ratios 157
Table 108: Lion Corporation: key facts 159
Table 109: Lion Corporation: key financials ($) 160
Table 110: Lion Corporation: key financials (Y) 160
Table 111: Lion Corporation: key financial ratios 160
Table 112: Unilever: key facts 162
Table 113: Unilever: key financials ($) 163
Table 114: Unilever: key financials (€) 163
Table 115: Unilever: key financial ratios 163
Table 116: Kao Corporation: key facts 165
Table 117: Kao Corporation: key financials ($) 166
Table 118: Kao Corporation: key financials (Y) 166
Table 119: Kao Corporation: key financial ratios 166
Table 120: Sunstar Group: key facts 168
LIST OF FIGURES
Figure 1: Global oral hygiene market value: $ billion, 2007–11 20
Figure 2: Global oral hygiene market volume: million units, 2007–11 21
Figure 3: Global oral hygiene market category segmentation: % share, by value, 2011 22
Figure 4: Global oral hygiene market geography segmentation: % share, by value, 2011 23
Figure 5: Global oral hygiene market share: % share, by value, 2011 24
Figure 6: Global oral hygiene market distribution: % share, by value, 2011 25
Figure 7: Global oral hygiene market value forecast: $ billion, 2011–16 26
Figure 8: Global oral hygiene market volume forecast: million units, 2011–16 27
Figure 9: Forces driving competition in the global oral hygiene market, 2011 28
Figure 10: Drivers of buyer power in the global oral hygiene market, 2011 29
Figure 11: Drivers of supplier power in the global oral hygiene market, 2011 30
Figure 12: Factors influencing the likelihood of new entrants in the global oral hygiene market, 2011 31
Figure 13: Factors influencing the threat of substitutes in the global oral hygiene market, 2011 32
Figure 14: Drivers of degree of rivalry in the global oral hygiene market, 2011 33
Figure 15: Asia-Pacific oral hygiene market value: $ billion, 2007–11 35
Figure 16: Asia–Pacific oral hygiene market volume: million units, 2007–11 36
Figure 17: Asia–Pacific oral hygiene market category segmentation: % share, by value, 2011 37
Figure 18: Asia–Pacific oral hygiene market geography segmentation: % share, by value, 2011 38
Figure 19: Asia-Pacific oral hygiene market share: % share, by value, 2011 39
Figure 20: Asia-Pacific oral hygiene market distribution: % share, by value, 2011 40
Figure 21: Asia-Pacific oral hygiene market value forecast: $ billion, 2011–16 41
Figure 22: Asia–Pacific oral hygiene market volume forecast: million units, 2011–16 42
Figure 23: Forces driving competition in the oral hygiene market in Asia-Pacific, 2011 43
Figure 24: Drivers of buyer power in the oral hygiene market in Asia-Pacific, 2011 44
Figure 25: Drivers of supplier power in the oral hygiene market in Asia-Pacific, 2011 45
Figure 26: Factors influencing the likelihood of new entrants in the oral hygiene market in Asia-Pacific, 2011 46
Figure 27: Factors influencing the threat of substitutes in the oral hygiene market in Asia-Pacific, 2011 47
Figure 28: Drivers of degree of rivalry in the oral hygiene market in Asia-Pacific, 2011 48
Figure 29: Europe oral hygiene market value: $ billion, 2007–11 50
Figure 30: Europe oral hygiene market volume: million units, 2007–11 51
Figure 31: Europe oral hygiene market category segmentation: % share, by value, 2011 52
Figure 32: Europe oral hygiene market geography segmentation: % share, by value, 2011 53
Figure 33: Europe oral hygiene market share: % share, by value, 2011 54
Figure 34: Europe oral hygiene market distribution: % share, by value, 2011 55
Figure 35: Europe oral hygiene market value forecast: $ billion, 2011–16 56
Figure 36: Europe oral hygiene market volume forecast: million units, 2011–16 57
Figure 37: Forces driving competition in the oral hygiene market in Europe, 2011 58
Figure 38: Drivers of buyer power in the oral hygiene market in Europe, 2011 59
Figure 39: Drivers of supplier power in the oral hygiene market in Europe, 2011 60
Figure 40: Factors influencing the likelihood of new entrants in the oral hygiene market in Europe, 2011 61
Figure 41: Factors influencing the threat of substitutes in the oral hygiene market in Europe, 2011 62
Figure 42: Drivers of degree of rivalry in the oral hygiene market in Europe, 2011 63
Figure 43: France oral hygiene market value: $ million, 2007–11 65
Figure 44: France oral hygiene market volume: million units, 2007–11 66
Figure 45: France oral hygiene market category segmentation: % share, by value, 2011 67
Figure 46: France oral hygiene market geography segmentation: % share, by value, 2011 68
Figure 47: France oral hygiene market share: % share, by value, 2011 69
Figure 48: France oral hygiene market distribution: % share, by value, 2011 70
Figure 49: France oral hygiene market value forecast: $ million, 2011–16 71
Figure 50: France oral hygiene market volume forecast: million units, 2011–16 72
Figure 51: Forces driving competition in the oral hygiene market in France, 2011 73
Figure 52: Drivers of buyer power in the oral hygiene market in France, 2011 74
Figure 53: Drivers of supplier power in the oral hygiene market in France, 2011 75
Figure 54: Factors influencing the likelihood of new entrants in the oral hygiene market in France, 2011 76
Figure 55: Factors influencing the threat of substitutes in the oral hygiene market in France, 2011 77
Figure 56: Drivers of degree of rivalry in the oral hygiene market in France, 2011 78
Figure 57: Germany oral hygiene market value: $ million, 2007–11 82
Figure 58: Germany oral hygiene market volume: million units, 2007–11 83
Figure 59: Germany oral hygiene market category segmentation: % share, by value, 2011 84
Figure 60: Germany oral hygiene market geography segmentation: % share, by value, 2011 85
Figure 61: Germany oral hygiene market share: % share, by value, 2011 86
Figure 62: Germany oral hygiene market distribution: % share, by value, 2011 87
Figure 63: Germany oral hygiene market value forecast: $ million, 2011–16 88
Figure 64: Germany oral hygiene market volume forecast: million units, 2011–16 89
Figure 65: Forces driving competition in the oral hygiene market in Germany, 2011 90
Figure 66: Drivers of buyer power in the oral hygiene market in Germany, 2011 91
Figure 67: Drivers of supplier power in the oral hygiene market in Germany, 2011 92
Figure 68: Factors influencing the likelihood of new entrants in the oral hygiene market in Germany, 2011 93
Figure 69: Factors influencing the threat of substitutes in the oral hygiene market in Germany, 2011 94
Figure 70: Drivers of degree of rivalry in the oral hygiene market in Germany, 2011 95
Figure 71: Japan oral hygiene market value: $ million, 2007–11 99
Figure 72: Japan oral hygiene market volume: million units, 2007–11 100
Figure 73: Japan oral hygiene market category segmentation: % share, by value, 2011 101
Figure 74: Japan oral hygiene market geography segmentation: % share, by value, 2011 102
Figure 75: Japan oral hygiene market share: % share, by value, 2011 103
Figure 76: Japan oral hygiene market distribution: % share, by value, 2011 104
Figure 77: Japan oral hygiene market value forecast: $ million, 2011–16 105
Figure 78: Japan oral hygiene market volume forecast: million units, 2011–16 106
Figure 79: Forces driving competition in the oral hygiene market in Japan, 2011 107
Figure 80: Drivers of buyer power in the oral hygiene market in Japan, 2011 108
Figure 81: Drivers of supplier power in the oral hygiene market in Japan, 2011 109
Figure 82: Factors influencing the likelihood of new entrants in the oral hygiene market in Japan, 2011 110
Figure 83: Factors influencing the threat of substitutes in the oral hygiene market in Japan, 2011 111
Figure 84: Drivers of degree of rivalry in the oral hygiene market in Japan, 2011 112
Figure 85: United Kingdom oral hygiene market value: $ million, 2007–11 116
Figure 86: United Kingdom oral hygiene market volume: million units, 2007–11 117
Figure 87: United Kingdom oral hygiene market category segmentation: % share, by value, 2011 118
Figure 88: United Kingdom oral hygiene market geography segmentation: % share, by value, 2011 119
Figure 89: United Kingdom oral hygiene market share: % share, by value, 2011 120
Figure 90: United Kingdom oral hygiene market distribution: % share, by value, 2011 121
Figure 91: United Kingdom oral hygiene market value forecast: $ million, 2011–16 122
Figure 92: United Kingdom oral hygiene market volume forecast: million units, 2011–16 123
Figure 93: Forces driving competition in the oral hygiene market in the United Kingdom, 2011 124
Figure 94: Drivers of buyer power in the oral hygiene market in the United Kingdom, 2011 125
Figure 95: Drivers of supplier power in the oral hygiene market in the United Kingdom, 2011 126
Figure 96: Factors influencing the likelihood of new entrants in the oral hygiene market in the United Kingdom, 2011 127
Figure 97: Factors influencing the threat of substitutes in the oral hygiene market in the United Kingdom, 2011 128
Figure 98: Drivers of degree of rivalry in the oral hygiene market in the United Kingdom, 2011 129
Figure 99: United States oral hygiene market value: $ million, 2007–11 133
Figure 100: United States oral hygiene market volume: million units, 2007–11 134
Figure 101: United States oral hygiene market category segmentation: % share, by value, 2011 135
Figure 102: United States oral hygiene market geography segmentation: % share, by value, 2011 136
Figure 103: United States oral hygiene market share: % share, by value, 2011 137
Figure 104: United States oral hygiene market distribution: % share, by value, 2011 138
Figure 105: United States oral hygiene market value forecast: $ million, 2011–16 139
Figure 106: United States oral hygiene market volume forecast: million units, 2011–16 140
Figure 107: Forces driving competition in the oral hygiene market in the United States, 2011 141
Figure 108: Drivers of buyer power in the oral hygiene market in the United States, 2011 142
Figure 109: Drivers of supplier power in the oral hygiene market in the United States, 2011 143
Figure 110: Factors influencing the likelihood of new entrants in the oral hygiene market in the United States, 2011 144
Figure 111: Factors influencing the threat of substitutes in the oral hygiene market in the United States, 2011 145
Figure 112: Drivers of degree of rivalry in the oral hygiene market in the United States, 2011 146
Figure 113: Colgate-Palmolive Company: revenues & profitability 151
Figure 114: Colgate-Palmolive Company: assets & liabilities 151
Figure 115: GlaxoSmithKline Plc: revenues & profitability 154
Figure 116: GlaxoSmithKline Plc: assets & liabilities 154
Figure 117: Johnson & Johnson: revenues & profitability 156
Figure 118: Johnson & Johnson: assets & liabilities 157
Figure 119: The Procter & Gamble Company: revenues & profitability 160
Figure 120: The Procter & Gamble Company: assets & liabilities 160
Figure 121: Lion Corporation: revenues & profitability 163
Figure 122: Lion Corporation: assets & liabilities 163
Figure 123: Unilever: revenues & profitability 166
Figure 124: Unilever: assets & liabilities 166
Figure 125: Kao Corporation: revenues & profitability 169
Figure 126: Kao Corporation: assets & liabilities 169
EXECUTIVE SUMMARY 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Introduction 16
What is this report about? 16
Who is the target reader? 16
How to use this report 16
Definitions 16
Global Oral Hygiene 17
Market Overview 17
Market Data 18
Market Segmentation 20
Market outlook 24
Five forces analysis 26
Oral Hygiene in Asia-Pacific 32
Market Overview 32
Market Data 33
Market Segmentation 35
Market outlook 39
Five forces analysis 41
Oral Hygiene in Europe 47
Market Overview 47
Market Data 48
Market Segmentation 50
Market outlook 54
Five forces analysis 56
Oral Hygiene in France 62
Market Overview 62
Market Data 63
Market Segmentation 65
Market outlook 69
Five forces analysis 71
Macroeconomic indicators 77
Oral Hygiene in Germany 79
Market Overview 79
Market Data 80
Market Segmentation 82
Market outlook 86
Five forces analysis 88
Macroeconomic indicators 94
Oral Hygiene in Japan 96
Market Overview 96
Market Data 97
Market Segmentation 99
Market outlook 103
Five forces analysis 105
Macroeconomic indicators 111
Oral Hygiene in The United Kingdom 113
Market Overview 113
Market Data 114
Market Segmentation 116
Market outlook 120
Five forces analysis 122
Macroeconomic indicators 128
Oral Hygiene in The United States 130
Market Overview 130
Market Data 131
Market Segmentation 133
Market outlook 137
Five forces analysis 139
Macroeconomic indicators 145
Company Profiles 147
Leading companies 147
Appendix 169
Methodology 169
LIST OF TABLES
Table 1: Global oral hygiene market value: $ billion, 2007–11 18
Table 2: Global oral hygiene market volume: million units, 2007–11 19
Table 3: Global oral hygiene market category segmentation: $ billion, 2011 20
Table 4: Global oral hygiene market geography segmentation: $ billion, 2011 21
Table 5: Global oral hygiene market share: % share, by value, 2011 22
Table 6: Global oral hygiene market distribution: % share, by value, 2011 23
Table 7: Global oral hygiene market value forecast: $ billion, 2011–16 24
Table 8: Global oral hygiene market volume forecast: million units, 2011–16 25
Table 9: Asia-Pacific oral hygiene market value: $ billion, 2007–11 33
Table 10: Asia–Pacific oral hygiene market volume: million units, 2007–11 34
Table 11: Asia–Pacific oral hygiene market category segmentation: $ billion, 2011 35
Table 12: Asia–Pacific oral hygiene market geography segmentation: $ billion, 2011 36
Table 13: Asia-Pacific oral hygiene market share: % share, by value, 2011 37
Table 14: Asia-Pacific oral hygiene market distribution: % share, by value, 2011 38
Table 15: Asia-Pacific oral hygiene market value forecast: $ billion, 2011–16 39
Table 16: Asia–Pacific oral hygiene market volume forecast: million units, 2011–16 40
Table 17: Europe oral hygiene market value: $ billion, 2007–11 48
Table 18: Europe oral hygiene market volume: million units, 2007–11 49
Table 19: Europe oral hygiene market category segmentation: $ billion, 2011 50
Table 20: Europe oral hygiene market geography segmentation: $ billion, 2011 51
Table 21: Europe oral hygiene market share: % share, by value, 2011 52
Table 22: Europe oral hygiene market distribution: % share, by value, 2011 53
Table 23: Europe oral hygiene market value forecast: $ billion, 2011–16 54
Table 24: Europe oral hygiene market volume forecast: million units, 2011–16 55
Table 25: France oral hygiene market value: $ million, 2007–11 63
Table 26: France oral hygiene market volume: million units, 2007–11 64
Table 27: France oral hygiene market category segmentation: $ million, 2011 65
Table 28: France oral hygiene market geography segmentation: $ million, 2011 66
Table 29: France oral hygiene market share: % share, by value, 2011 67
Table 30: France oral hygiene market distribution: % share, by value, 2011 68
Table 31: France oral hygiene market value forecast: $ million, 2011–16 69
Table 32: France oral hygiene market volume forecast: million units, 2011–16 70
Table 33: France size of population (million), 2007–11 77
Table 34: France gdp (constant 2000 prices, $ billion), 2007–11 77
Table 35: France gdp (current prices, $ billion), 2007–11 77
Table 36: France inflation, 2007–11 78
Table 37: France consumer price index (absolute), 2007–11 78
Table 38: France exchange rate, 2007–11 78
Table 39: Germany oral hygiene market value: $ million, 2007–11 80
Table 40: Germany oral hygiene market volume: million units, 2007–11 81
Table 41: Germany oral hygiene market category segmentation: $ million, 2011 82
Table 42: Germany oral hygiene market geography segmentation: $ million, 2011 83
Table 43: Germany oral hygiene market share: % share, by value, 2011 84
Table 44: Germany oral hygiene market distribution: % share, by value, 2011 85
Table 45: Germany oral hygiene market value forecast: $ million, 2011–16 86
Table 46: Germany oral hygiene market volume forecast: million units, 2011–16 87
Table 47: Germany size of population (million), 2007–11 94
Table 48: Germany gdp (constant 2000 prices, $ billion), 2007–11 94
Table 49: Germany gdp (current prices, $ billion), 2007–11 94
Table 50: Germany inflation, 2007–11 95
Table 51: Germany consumer price index (absolute), 2007–11 95
Table 52: Germany exchange rate, 2007–11 95
Table 53: Japan oral hygiene market value: $ million, 2007–11 97
Table 54: Japan oral hygiene market volume: million units, 2007–11 98
Table 55: Japan oral hygiene market category segmentation: $ million, 2011 99
Table 56: Japan oral hygiene market geography segmentation: $ million, 2011 100
Table 57: Japan oral hygiene market share: % share, by value, 2011 101
Table 58: Japan oral hygiene market distribution: % share, by value, 2011 102
Table 59: Japan oral hygiene market value forecast: $ million, 2011–16 103
Table 60: Japan oral hygiene market volume forecast: million units, 2011–16 104
Table 61: Japan size of population (million), 2007–11 111
Table 62: Japan gdp (constant 2000 prices, $ billion), 2007–11 111
Table 63: Japan gdp (current prices, $ billion), 2007–11 111
Table 64: Japan inflation, 2007–11 112
Table 65: Japan consumer price index (absolute), 2007–11 112
Table 66: Japan exchange rate, 2007–11 112
Table 67: United Kingdom oral hygiene market value: $ million, 2007–11 114
Table 68: United Kingdom oral hygiene market volume: million units, 2007–11 115
Table 69: United Kingdom oral hygiene market category segmentation: $ million, 2011 116
Table 70: United Kingdom oral hygiene market geography segmentation: $ million, 2011 117
Table 71: United Kingdom oral hygiene market share: % share, by value, 2011 118
Table 72: United Kingdom oral hygiene market distribution: % share, by value, 2011 119
Table 73: United Kingdom oral hygiene market value forecast: $ million, 2011–16 120
Table 74: United Kingdom oral hygiene market volume forecast: million units, 2011–16 121
Table 75: United Kingdom size of population (million), 2007–11 128
Table 76: United Kingdom gdp (constant 2000 prices, $ billion), 2007–11 128
Table 77: United Kingdom gdp (current prices, $ billion), 2007–11 128
Table 78: United Kingdom inflation, 2007–11 129
Table 79: United Kingdom consumer price index (absolute), 2007–11 129
Table 80: United Kingdom exchange rate, 2007–11 129
Table 81: United States oral hygiene market value: $ million, 2007–11 131
Table 82: United States oral hygiene market volume: million units, 2007–11 132
Table 83: United States oral hygiene market category segmentation: $ million, 2011 133
Table 84: United States oral hygiene market geography segmentation: $ million, 2011 134
Table 85: United States oral hygiene market share: % share, by value, 2011 135
Table 86: United States oral hygiene market distribution: % share, by value, 2011 136
Table 87: United States oral hygiene market value forecast: $ million, 2011–16 137
Table 88: United States oral hygiene market volume forecast: million units, 2011–16 138
Table 89: United States size of population (million), 2007–11 145
Table 90: United States gdp (constant 2000 prices, $ billion), 2007–11 145
Table 91: United States gdp (current prices, $ billion), 2007–11 145
Table 92: United States inflation, 2007–11 146
Table 93: United States consumer price index (absolute), 2007–11 146
Table 94: United States exchange rate, 2007–11 146
Table 95: Colgate-Palmolive Company: key facts 147
Table 96: Colgate-Palmolive Company: key financials ($) 148
Table 97: Colgate-Palmolive Company: key financial ratios 148
Table 98: GlaxoSmithKline Plc: key facts 150
Table 99: GlaxoSmithKline Plc: key financials ($) 151
Table 100: GlaxoSmithKline Plc: key financials (L) 151
Table 101: GlaxoSmithKline Plc: key financial ratios 151
Table 102: Johnson & Johnson: key facts 153
Table 103: Johnson & Johnson: key financials ($) 154
Table 104: Johnson & Johnson: key financial ratios 154
Table 105: The Procter & Gamble Company: key facts 156
Table 106: The Procter & Gamble Company: key financials ($) 157
Table 107: The Procter & Gamble Company: key financial ratios 157
Table 108: Lion Corporation: key facts 159
Table 109: Lion Corporation: key financials ($) 160
Table 110: Lion Corporation: key financials (Y) 160
Table 111: Lion Corporation: key financial ratios 160
Table 112: Unilever: key facts 162
Table 113: Unilever: key financials ($) 163
Table 114: Unilever: key financials (€) 163
Table 115: Unilever: key financial ratios 163
Table 116: Kao Corporation: key facts 165
Table 117: Kao Corporation: key financials ($) 166
Table 118: Kao Corporation: key financials (Y) 166
Table 119: Kao Corporation: key financial ratios 166
Table 120: Sunstar Group: key facts 168
LIST OF FIGURES
Figure 1: Global oral hygiene market value: $ billion, 2007–11 20
Figure 2: Global oral hygiene market volume: million units, 2007–11 21
Figure 3: Global oral hygiene market category segmentation: % share, by value, 2011 22
Figure 4: Global oral hygiene market geography segmentation: % share, by value, 2011 23
Figure 5: Global oral hygiene market share: % share, by value, 2011 24
Figure 6: Global oral hygiene market distribution: % share, by value, 2011 25
Figure 7: Global oral hygiene market value forecast: $ billion, 2011–16 26
Figure 8: Global oral hygiene market volume forecast: million units, 2011–16 27
Figure 9: Forces driving competition in the global oral hygiene market, 2011 28
Figure 10: Drivers of buyer power in the global oral hygiene market, 2011 29
Figure 11: Drivers of supplier power in the global oral hygiene market, 2011 30
Figure 12: Factors influencing the likelihood of new entrants in the global oral hygiene market, 2011 31
Figure 13: Factors influencing the threat of substitutes in the global oral hygiene market, 2011 32
Figure 14: Drivers of degree of rivalry in the global oral hygiene market, 2011 33
Figure 15: Asia-Pacific oral hygiene market value: $ billion, 2007–11 35
Figure 16: Asia–Pacific oral hygiene market volume: million units, 2007–11 36
Figure 17: Asia–Pacific oral hygiene market category segmentation: % share, by value, 2011 37
Figure 18: Asia–Pacific oral hygiene market geography segmentation: % share, by value, 2011 38
Figure 19: Asia-Pacific oral hygiene market share: % share, by value, 2011 39
Figure 20: Asia-Pacific oral hygiene market distribution: % share, by value, 2011 40
Figure 21: Asia-Pacific oral hygiene market value forecast: $ billion, 2011–16 41
Figure 22: Asia–Pacific oral hygiene market volume forecast: million units, 2011–16 42
Figure 23: Forces driving competition in the oral hygiene market in Asia-Pacific, 2011 43
Figure 24: Drivers of buyer power in the oral hygiene market in Asia-Pacific, 2011 44
Figure 25: Drivers of supplier power in the oral hygiene market in Asia-Pacific, 2011 45
Figure 26: Factors influencing the likelihood of new entrants in the oral hygiene market in Asia-Pacific, 2011 46
Figure 27: Factors influencing the threat of substitutes in the oral hygiene market in Asia-Pacific, 2011 47
Figure 28: Drivers of degree of rivalry in the oral hygiene market in Asia-Pacific, 2011 48
Figure 29: Europe oral hygiene market value: $ billion, 2007–11 50
Figure 30: Europe oral hygiene market volume: million units, 2007–11 51
Figure 31: Europe oral hygiene market category segmentation: % share, by value, 2011 52
Figure 32: Europe oral hygiene market geography segmentation: % share, by value, 2011 53
Figure 33: Europe oral hygiene market share: % share, by value, 2011 54
Figure 34: Europe oral hygiene market distribution: % share, by value, 2011 55
Figure 35: Europe oral hygiene market value forecast: $ billion, 2011–16 56
Figure 36: Europe oral hygiene market volume forecast: million units, 2011–16 57
Figure 37: Forces driving competition in the oral hygiene market in Europe, 2011 58
Figure 38: Drivers of buyer power in the oral hygiene market in Europe, 2011 59
Figure 39: Drivers of supplier power in the oral hygiene market in Europe, 2011 60
Figure 40: Factors influencing the likelihood of new entrants in the oral hygiene market in Europe, 2011 61
Figure 41: Factors influencing the threat of substitutes in the oral hygiene market in Europe, 2011 62
Figure 42: Drivers of degree of rivalry in the oral hygiene market in Europe, 2011 63
Figure 43: France oral hygiene market value: $ million, 2007–11 65
Figure 44: France oral hygiene market volume: million units, 2007–11 66
Figure 45: France oral hygiene market category segmentation: % share, by value, 2011 67
Figure 46: France oral hygiene market geography segmentation: % share, by value, 2011 68
Figure 47: France oral hygiene market share: % share, by value, 2011 69
Figure 48: France oral hygiene market distribution: % share, by value, 2011 70
Figure 49: France oral hygiene market value forecast: $ million, 2011–16 71
Figure 50: France oral hygiene market volume forecast: million units, 2011–16 72
Figure 51: Forces driving competition in the oral hygiene market in France, 2011 73
Figure 52: Drivers of buyer power in the oral hygiene market in France, 2011 74
Figure 53: Drivers of supplier power in the oral hygiene market in France, 2011 75
Figure 54: Factors influencing the likelihood of new entrants in the oral hygiene market in France, 2011 76
Figure 55: Factors influencing the threat of substitutes in the oral hygiene market in France, 2011 77
Figure 56: Drivers of degree of rivalry in the oral hygiene market in France, 2011 78
Figure 57: Germany oral hygiene market value: $ million, 2007–11 82
Figure 58: Germany oral hygiene market volume: million units, 2007–11 83
Figure 59: Germany oral hygiene market category segmentation: % share, by value, 2011 84
Figure 60: Germany oral hygiene market geography segmentation: % share, by value, 2011 85
Figure 61: Germany oral hygiene market share: % share, by value, 2011 86
Figure 62: Germany oral hygiene market distribution: % share, by value, 2011 87
Figure 63: Germany oral hygiene market value forecast: $ million, 2011–16 88
Figure 64: Germany oral hygiene market volume forecast: million units, 2011–16 89
Figure 65: Forces driving competition in the oral hygiene market in Germany, 2011 90
Figure 66: Drivers of buyer power in the oral hygiene market in Germany, 2011 91
Figure 67: Drivers of supplier power in the oral hygiene market in Germany, 2011 92
Figure 68: Factors influencing the likelihood of new entrants in the oral hygiene market in Germany, 2011 93
Figure 69: Factors influencing the threat of substitutes in the oral hygiene market in Germany, 2011 94
Figure 70: Drivers of degree of rivalry in the oral hygiene market in Germany, 2011 95
Figure 71: Japan oral hygiene market value: $ million, 2007–11 99
Figure 72: Japan oral hygiene market volume: million units, 2007–11 100
Figure 73: Japan oral hygiene market category segmentation: % share, by value, 2011 101
Figure 74: Japan oral hygiene market geography segmentation: % share, by value, 2011 102
Figure 75: Japan oral hygiene market share: % share, by value, 2011 103
Figure 76: Japan oral hygiene market distribution: % share, by value, 2011 104
Figure 77: Japan oral hygiene market value forecast: $ million, 2011–16 105
Figure 78: Japan oral hygiene market volume forecast: million units, 2011–16 106
Figure 79: Forces driving competition in the oral hygiene market in Japan, 2011 107
Figure 80: Drivers of buyer power in the oral hygiene market in Japan, 2011 108
Figure 81: Drivers of supplier power in the oral hygiene market in Japan, 2011 109
Figure 82: Factors influencing the likelihood of new entrants in the oral hygiene market in Japan, 2011 110
Figure 83: Factors influencing the threat of substitutes in the oral hygiene market in Japan, 2011 111
Figure 84: Drivers of degree of rivalry in the oral hygiene market in Japan, 2011 112
Figure 85: United Kingdom oral hygiene market value: $ million, 2007–11 116
Figure 86: United Kingdom oral hygiene market volume: million units, 2007–11 117
Figure 87: United Kingdom oral hygiene market category segmentation: % share, by value, 2011 118
Figure 88: United Kingdom oral hygiene market geography segmentation: % share, by value, 2011 119
Figure 89: United Kingdom oral hygiene market share: % share, by value, 2011 120
Figure 90: United Kingdom oral hygiene market distribution: % share, by value, 2011 121
Figure 91: United Kingdom oral hygiene market value forecast: $ million, 2011–16 122
Figure 92: United Kingdom oral hygiene market volume forecast: million units, 2011–16 123
Figure 93: Forces driving competition in the oral hygiene market in the United Kingdom, 2011 124
Figure 94: Drivers of buyer power in the oral hygiene market in the United Kingdom, 2011 125
Figure 95: Drivers of supplier power in the oral hygiene market in the United Kingdom, 2011 126
Figure 96: Factors influencing the likelihood of new entrants in the oral hygiene market in the United Kingdom, 2011 127
Figure 97: Factors influencing the threat of substitutes in the oral hygiene market in the United Kingdom, 2011 128
Figure 98: Drivers of degree of rivalry in the oral hygiene market in the United Kingdom, 2011 129
Figure 99: United States oral hygiene market value: $ million, 2007–11 133
Figure 100: United States oral hygiene market volume: million units, 2007–11 134
Figure 101: United States oral hygiene market category segmentation: % share, by value, 2011 135
Figure 102: United States oral hygiene market geography segmentation: % share, by value, 2011 136
Figure 103: United States oral hygiene market share: % share, by value, 2011 137
Figure 104: United States oral hygiene market distribution: % share, by value, 2011 138
Figure 105: United States oral hygiene market value forecast: $ million, 2011–16 139
Figure 106: United States oral hygiene market volume forecast: million units, 2011–16 140
Figure 107: Forces driving competition in the oral hygiene market in the United States, 2011 141
Figure 108: Drivers of buyer power in the oral hygiene market in the United States, 2011 142
Figure 109: Drivers of supplier power in the oral hygiene market in the United States, 2011 143
Figure 110: Factors influencing the likelihood of new entrants in the oral hygiene market in the United States, 2011 144
Figure 111: Factors influencing the threat of substitutes in the oral hygiene market in the United States, 2011 145
Figure 112: Drivers of degree of rivalry in the oral hygiene market in the United States, 2011 146
Figure 113: Colgate-Palmolive Company: revenues & profitability 151
Figure 114: Colgate-Palmolive Company: assets & liabilities 151
Figure 115: GlaxoSmithKline Plc: revenues & profitability 154
Figure 116: GlaxoSmithKline Plc: assets & liabilities 154
Figure 117: Johnson & Johnson: revenues & profitability 156
Figure 118: Johnson & Johnson: assets & liabilities 157
Figure 119: The Procter & Gamble Company: revenues & profitability 160
Figure 120: The Procter & Gamble Company: assets & liabilities 160
Figure 121: Lion Corporation: revenues & profitability 163
Figure 122: Lion Corporation: assets & liabilities 163
Figure 123: Unilever: revenues & profitability 166
Figure 124: Unilever: assets & liabilities 166
Figure 125: Kao Corporation: revenues & profitability 169
Figure 126: Kao Corporation: assets & liabilities 169
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