Beiersdorf AG, Coty Inc., L'Oreal S.A. and Johnson & Johnson

TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Beiersdorf AG 22
Coty Inc. 25
L'Oreal S.A. 26
Johnson & Johnson 30
Macroeconomic Indicators 33
Country Data 33
Appendix 35
Methodology 35
Industry associations 36
Related research 36

LIST OF TABLES
Table 1: Belgium suncare market value: $ million, 2008–12 8
Table 2: Belgium suncare market volume: million units, 2008–12 9
Table 3: Belgium suncare market category segmentation: $ million, 2012 10
Table 4: Belgium suncare market geography segmentation: $ million, 2012 11
Table 5: Belgium suncare market share: % share, by value, 2012 12
Table 6: Belgium suncare market distribution: % share, by value, 2012 13
Table 7: Belgium suncare market value forecast: $ million, 2012–17 14
Table 8: Belgium suncare market volume forecast: million units, 2012–17 15
Table 9: Beiersdorf AG: key facts 22
Table 10: Beiersdorf AG: key financials ($) 23
Table 11: Beiersdorf AG: key financials (€) 23
Table 12: Beiersdorf AG: key financial ratios 23
Table 13: Coty Inc.: key facts 25
Table 14: L'Oreal S.A.: key facts 26
Table 15: L'Oreal S.A.: key financials ($) 27
Table 16: L'Oreal S.A.: key financials (€) 27
Table 17: L'Oreal S.A.: key financial ratios 28
Table 18: Johnson & Johnson: key facts 30
Table 19: Johnson & Johnson: key financials ($) 31
Table 20: Johnson & Johnson: key financial ratios 31
Table 21: Belgium size of population (million), 2008–12 33
Table 22: Belgium gdp (constant 2000 prices, $ billion), 2008–12 33
Table 23: Belgium gdp (current prices, $ billion), 2008–12 33
Table 24: Belgium inflation, 2008–12 34
Table 25: Belgium consumer price index (absolute), 2008–12 34
Table 26: Belgium exchange rate, 2008–12 34

LIST OF FIGURES
Figure 1: Belgium suncare market value: $ million, 2008–12 8
Figure 2: Belgium suncare market volume: million units, 2008–12 9
Figure 3: Belgium suncare market category segmentation: % share, by value, 2012 10
Figure 4: Belgium suncare market geography segmentation: % share, by value, 2012 11
Figure 5: Belgium suncare market share: % share, by value, 2012 12
Figure 6: Belgium suncare market distribution: % share, by value, 2012 13
Figure 7: Belgium suncare market value forecast: $ million, 2012–17 14
Figure 8: Belgium suncare market volume forecast: million units, 2012–17 15
Figure 9: Forces driving competition in the suncare market in Belgium, 2012 16
Figure 10: Drivers of buyer power in the suncare market in Belgium, 2012 17
Figure 11: Drivers of supplier power in the suncare market in Belgium, 2012 18
Figure 12: Factors influencing the likelihood of new entrants in the suncare market in Belgium, 2012 19
Figure 13: Factors influencing the threat of substitutes in the suncare market in Belgium, 2012 20
Figure 14: Drivers of degree of rivalry in the suncare market in Belgium, 2012 21
Figure 15: Beiersdorf AG: revenues & profitability 24
Figure 16: Beiersdorf AG: assets & liabilities 24
Figure 17: L'Oreal S.A.: revenues & profitability 28
Figure 18: L'Oreal S.A.: assets & liabilities 29
Figure 19: Johnson & Johnson: revenues & profitability 32
Figure 20: Johnson & Johnson: assets & liabilities 32