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Beer in Brazil

Published: August 2013 · Publisher: MarketLine
Beer in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016).
Report Type Industry Profiles
Language English
Format Electronic (PDF)
Pages38
Frequency Updated Annually
Availability Will be emailed within 1 business day
Reference No. 0109-2689
Price € 259,00
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Introduction

Beer in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2008-12, and forecast to 2017). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Brazil beer market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The beer market consists of retail sales of ales, stouts & bitters, low/no alcohol beers, premium lager, specialty beers and standard lager. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2012 annual average exchange rates.

*The Brazilian beer market had total revenues of $25,055.3m in 2012, representing a compound annual growth rate (CAGR) of 7.8% between 2008 and 2012.

*Market consumption volumes increased with a CAGR of 6.9% between 2008 and 2012, to reach a total of 11,960.1 million liters in 2012.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of 6.1% for the five-year period 2012 - 2017, which is expected to drive the market to a value of $33,671.3m by the end of 2017.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the beer market in Brazil

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the beer market in Brazil

Leading company profiles reveal details of key beer market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Brazil beer market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Brazil economy

Key Questions Answered

What was the size of the Brazil beer market by value in 2012?

What will be the size of the Brazil beer market in 2017?

What factors are affecting the strength of competition in the Brazil beer market?

How has the market performed over the last five years?

Who are the top competitiors in Brazil's beer market?
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Anheuser-Busch InBev SA/NV, Kirin Holding Company, Limited, Cervejaria Petrópolis SA and Heineken N.V.
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Anheuser-Busch InBev SA/NV 22
Kirin Holding Company, Limited 26
Cervejaria Petrópolis SA 29
Heineken N.V. 30
Macroeconomic Indicators 34
Country Data 34
Appendix 36
Methodology 36
Industry associations 37
Related research 37

LIST OF TABLES
Table 1: Brazil beer market value: $ million, 2008–12 8
Table 2: Brazil beer market volume: million liters, 2008–12 9
Table 3: Brazil beer market category segmentation: $ million, 2012 10
Table 4: Brazil beer market geography segmentation: $ million, 2012 11
Table 5: Brazil beer market share: % share, by volume, 2012 12
Table 6: Brazil beer market distribution: % share, by volume, 2012 13
Table 7: Brazil beer market value forecast: $ million, 2012–17 14
Table 8: Brazil beer market volume forecast: million liters, 2012–17 15
Table 9: Anheuser-Busch InBev SA/NV: key facts 22
Table 10: Anheuser-Busch InBev SA/NV: key financials ($) 23
Table 11: Anheuser-Busch InBev SA/NV: key financial ratios 24
Table 12: Kirin Holding Company, Limited: key facts 26
Table 13: Kirin Holding Company, Limited: key financials ($) 27
Table 14: Kirin Holding Company, Limited: key financials (¥) 27
Table 15: Kirin Holding Company, Limited: key financial ratios 27
Table 16: Cervejaria Petrópolis SA: key facts 29
Table 17: Heineken N.V.: key facts 30
Table 18: Heineken N.V.: key financials ($) 31
Table 19: Heineken N.V.: key financials (€) 32
Table 20: Heineken N.V.: key financial ratios 32
Table 21: Brazil size of population (million), 2008–12 34
Table 22: Brazil gdp (constant 2000 prices, $ billion), 2008–12 34
Table 23: Brazil gdp (current prices, $ billion), 2008–12 34
Table 24: Brazil inflation, 2008–12 35
Table 25: Brazil consumer price index (absolute), 2008–12 35
Table 26: Brazil exchange rate, 2008–12 35

LIST OF FIGURES
Figure 1: Brazil beer market value: $ million, 2008–12 8
Figure 2: Brazil beer market volume: million liters, 2008–12 9
Figure 3: Brazil beer market category segmentation: % share, by value, 2012 10
Figure 4: Brazil beer market geography segmentation: % share, by value, 2012 11
Figure 5: Brazil beer market share: % share, by volume, 2012 12
Figure 6: Brazil beer market distribution: % share, by volume, 2012 13
Figure 7: Brazil beer market value forecast: $ million, 2012–17 14
Figure 8: Brazil beer market volume forecast: million liters, 2012–17 15
Figure 9: Forces driving competition in the beer market in Brazil, 2012 16
Figure 10: Drivers of buyer power in the beer market in Brazil, 2012 17
Figure 11: Drivers of supplier power in the beer market in Brazil, 2012 18
Figure 12: Factors influencing the likelihood of new entrants in the beer market in Brazil, 2012 19
Figure 13: Factors influencing the threat of substitutes in the beer market in Brazil, 2012 20
Figure 14: Drivers of degree of rivalry in the beer market in Brazil, 2012 21
Figure 15: Anheuser-Busch InBev SA/NV: revenues & profitability 24
Figure 16: Anheuser-Busch InBev SA/NV: assets & liabilities 25
Figure 17: Kirin Holding Company, Limited: revenues & profitability 28
Figure 18: Kirin Holding Company, Limited: assets & liabilities 28
Figure 19: Heineken N.V.: revenues & profitability 32
Figure 20: Heineken N.V.: assets & liabilities 33
Copyright © FriedlNet. You may share using our tools Please don't cut content from FriedlNet and redistribute by email or post to the web.