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Haircare in Brazil

Published: May 2013 · Publisher: MarketLine
Haircare in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016).
Report Type Industry Profiles
Language English
Format Electronic (PDF)
Pages38
Frequency Updated Annually
Availability Will be emailed within 1 business day
Reference No. 0109-1472
Price € 259,00
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Introduction

Haircare in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value 2008-12, and forecast to 2017). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Brazil haircare market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The haircare market consists of the retail sales of conditioners, hair colorants, perms & relaxers, shampoo and styling agents.

*The Brazilian haircare market had total revenues of $4.0bn in 2012, representing a compound annual growth rate (CAGR) of 7.6% between 2008 and 2012.

*Market consumption volumes increased with a CAGR of 6.4% between 2008-2012, to reach a total of 726.5 million units in 2012.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of 6.1% for the five-year period 2012 - 2017, which is expected to drive the market to a value of $5.4bn by the end of 2017.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the haircare market in Brazil

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the haircare market in Brazil

Leading company profiles reveal details of key haircare market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Brazil haircare market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Brazil economy

Key Questions Answered

What was the size of the Brazil haircare market by value in 2012?

What will be the size of the Brazil haircare market in 2017?

What factors are affecting the strength of competition in the Brazil haircare market?

How has the market performed over the last five years?

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L'Oreal S.A., The Procter & Gamble Company, SER - Sistema Embelleze de Relacionamento and Unilever
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 18
Supplier power 19
New entrants 20
Threat of substitutes 21
Degree of rivalry 22
Leading Companies 23
L'Oreal S.A. 23
The Procter & Gamble Company 27
SER - Sistema Embelleze de Relacionamento 30
Unilever 31
Macroeconomic Indicators 34
Country Data 34
Appendix 36
Methodology 36
Industry associations 37
Related research 37

LIST OF TABLES
Table 1: Brazil haircare market value: $ million, 2008–12 8
Table 2: Brazil haircare market volume: million units, 2008–12 9
Table 3: Brazil haircare market category segmentation: $ million, 2012 10
Table 4: Brazil haircare market geography segmentation: $ million, 2012 11
Table 5: Brazil haircare market share: % share, by value, 2012 12
Table 6: Brazil haircare market distribution: % share, by value, 2012 13
Table 7: Brazil haircare market value forecast: $ million, 2012–17 14
Table 8: Brazil haircare market volume forecast: million units, 2012–17 15
Table 9: L'Oreal S.A.: key facts 23
Table 10: L'Oreal S.A.: key financials ($) 24
Table 11: L'Oreal S.A.: key financials (€) 24
Table 12: L'Oreal S.A.: key financial ratios 25
Table 13: The Procter & Gamble Company: key facts 27
Table 14: The Procter & Gamble Company: key financials ($) 28
Table 15: The Procter & Gamble Company: key financial ratios 28
Table 16: SER - Sistema Embelleze de Relacionamento: key facts 30
Table 17: Unilever: key facts 31
Table 18: Unilever: key financials ($) 32
Table 19: Unilever: key financials (€) 32
Table 20: Unilever: key financial ratios 32
Table 21: Brazil size of population (million), 2008–12 34
Table 22: Brazil gdp (constant 2000 prices, $ billion), 2008–12 34
Table 23: Brazil gdp (current prices, $ billion), 2008–12 34
Table 24: Brazil inflation, 2008–12 35
Table 25: Brazil consumer price index (absolute), 2008–12 35
Table 26: Brazil exchange rate, 2008–12 35

LIST OF FIGURES
Figure 1: Brazil haircare market value: $ million, 2008–12 8
Figure 2: Brazil haircare market volume: million units, 2008–12 9
Figure 3: Brazil haircare market category segmentation: % share, by value, 2012 10
Figure 4: Brazil haircare market geography segmentation: % share, by value, 2012 11
Figure 5: Brazil haircare market share: % share, by value, 2012 12
Figure 6: Brazil haircare market distribution: % share, by value, 2012 13
Figure 7: Brazil haircare market value forecast: $ million, 2012–17 14
Figure 8: Brazil haircare market volume forecast: million units, 2012–17 15
Figure 9: Forces driving competition in the haircare market in Brazil, 2012 16
Figure 10: Drivers of buyer power in the haircare market in Brazil, 2012 18
Figure 11: Drivers of supplier power in the haircare market in Brazil, 2012 19
Figure 12: Factors influencing the likelihood of new entrants in the haircare market in Brazil, 2012 20
Figure 13: Factors influencing the threat of substitutes in the haircare market in Brazil, 2012 21
Figure 14: Drivers of degree of rivalry in the haircare market in Brazil, 2012 22
Figure 15: L'Oreal S.A.: revenues & profitability 25
Figure 16: L'Oreal S.A.: assets & liabilities 26
Figure 17: The Procter & Gamble Company: revenues & profitability 29
Figure 18: The Procter & Gamble Company: assets & liabilities 29
Figure 19: Unilever: revenues & profitability 33
Figure 20: Unilever: assets & liabilities 33
Copyright © FriedlNet. You may share using our tools Please don't cut content from FriedlNet and redistribute by email or post to the web.